Rob Beeler

With 20+ years in digital media and ad tech, Rob provides guidance to the industry through training, consulting, events and research.

Posts

Update from the road: What does winning look like? [Part 2]

Header Bidding

It’s been a little bit over a month since I started down the path to find out what makes a winning publisher. I’ve thrown out a few questions on the Sovrn Forum, had some discussions on LinkedIn, had various in-person discussions and have talked about it at Opsx in Washington DC and Ops in New […]

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What Does Winning Look Like to a Publisher?

Monetization

I’m embarking on a journey. I’ve been in ad operations for over 20 years with 8 of them at AdMonsters and I’ve talked with people across the ecosystem regarding the most tactical of topics to the most strategic. But lately, my mind has been focused on what the end goal is for those of us […]

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