Ashley

4 Techniques That Can Drastically Increase Your Affiliate Income

Monetization

We just rolled out a sovrn affiliate marketing program, sovrn Ambassadors! Here’s how it works:  when you refer another publisher, we […]

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The Official Site Quality Checklist for Professional Publishers

Tools & Tech

On the Ad Ops team at sovrn, we review lots of sites each day – we see the good, the bad […]

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Calling All Professional Publishers: Here’s Why Ad Blocking Needs to Be on Your Radar in 2016

Tools & Tech

There’s no more avoiding it. It’s time to deal with Ad Blocking. If you have been following the media around […]

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Ashley

The Number One Ad Blocking Mistake Publishers Are Making

Tools & Tech

Ad blocking is fast becoming a bigger problem than ever for publishers, and it’s not going anywhere soon. In 2014 […]

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Mind the Gap: Making the Most of Your Holiday Ad Spend

Tools & Tech

Whether you’re navigating the London Tube or NYC Subway, you have to watch your step, especially during the hectic holiday […]

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Increasing Audience Engagement: Publisher Roundtable

Tools & Tech

Professional Publishers Share Their Secrets:  How To Increase Your Audience Engagement Earlier this year, we partnered with TapInfluence and Netpop […]

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Ashley

Announcing the Sovrn Affiliate Program, Sovrn Ambassadors

Tools & Tech

Our goal at Sovrn is to empower independent publishers and help them diversify their income. Which is why we’re excited […]

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What Is the Xindi Botnet?

Tools & Tech

Xindi Botnet Update:  Sovrn Publishers Protected Pixalate recently released a comprehensive report detailing the Xindi botnet, a first-of-its-kind botnet designed to […]

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Ashley

5 Killer Ways to Boost Your CPMs over the Holidays

Monetization

The holiday season sees the highest CPMs of the year, which is why it’s crucial for publishers and bloggers to […]

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Header Bidding – Coming to a Publisher Near You Soon

Header Bidding

Ahead of our Nov 12 webinar, How to Succeed with Auction in the Header Bidding, I’ve put together this post to […]

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The Sun Is Setting on the Lijit Search Wijit

Tools & Tech

It’s the end of an era! On October 31st, we will be laying to rest the the Lijit Search Wijit. […]

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Sovrn’s Viewability Assurance and What It Means for Publishers

Viewability

“Half of the money I spend on advertising is wasted; the trouble is I don’t know which half” That statement, […]

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5 Things You Need to Know About Choosing a Great Domain Name

Tools & Tech

Five things you need to know about choosing a great domain name If you’re getting ready to launch a new […]

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Here’s What You Missed at Independent x Influential 2015

Monetization

Wednesday, September 9th was the maiden voyage of the Sovrn Independent x Influential Publisher Summit, or i². The event brought […]

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Tackling Ad Blocking: From The Publisher’s Perspective

Monetization

Ad blocking is big news. If you’re still unaware of the size of the issue, check out our blog post 6 […]

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Political Advertising: Coming Soon to a Screen Near You

Monetization

Nerd Quiz: What do US Presidents Calvin Coolridge, Dwight Eisenhower, and Barack Obama all have in common?   Answer: They […]

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#asksovrn Episode #3: What mobile ad sizes do best?

Mobile

  Happy Friday! Here’s the third episode of #asksovrn. In this episode, we answer “What mobile ad sizes do best?” #QOTD – […]

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AdsNative CEO: Never Sacrifice Your Ad Stack or User Experience

Monetization

We have put together a blog series leading up to our I² event in September that is tailored to capture […]

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