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Provider

Family

Sovrn Seasonal Deals

CPM Floor: $2.50

Cold and Flu

  • Class: Consumer
  • Provider: Sovrn
  • Family: Seasonal

Targeting uses a mix of domains with information on: cold and flu prevention, identifying a cold vs. flu, remedies both home and professional, information on the 2017 cold and flu season, and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_COLDANDFLU

copy

CPM Floor: $2.50

Football Fans

  • Class: Consumer
  • Provider: Sovrn
  • Family: Seasonal

Contextual Site list built around football fans, enthusiasts, and casual supporters. Sites include Football fan sites, football themed recipes, clothing, Fantasy Football, Football stats and news

Deal ID:
svnfootball

copy

CPM Floor: $2.50

Skiing Enthusiasts

  • Class: Consumer
  • Provider: Sovrn
  • Family: Seasonal

Keyword and category analysis on domains from: skiing, snowboarding, resorts, winter gear and other terms to group and rank skiing and snowboarding enthusiasts, and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_SKIINGENTHUSIASTS

copy

CPM Floor: $1.85

Winter Activities

  • Class: Consumer
  • Provider: Sovrn
  • Family: Seasonal

Targeting uses a mix of winter sports and activities, holiday travel, vacations, flights, hotels/rental properties domains and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
SVNWINTERFUN

copy

CPM Floor: $1.85

SVN Olympics 18

  • Class: Consumer
  • Provider: Sovrn
  • Family: Seasonal

Targeting uses a mix of winter sports and travel domains, as well as cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
SVNOLYMPICS

copy

CPM Floor: $1.85

SVN MLK Day

  • Class: Consumer
  • Provider: Sovrn
  • Family: Seasonal

Targeting uses a mix of shopping and consumer domains, as well as cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
SVNMLK

copy

CPM Floor: $1.85

SVN Award Season

  • Class: Consumer
  • Provider: Sovrn
  • Family: Seasonal

Targeting uses a mix of Arts & Entertainment and music domains, as well as cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
SVNOSCARS

copy

CPM Floor: $1.85

SVN Sports Finals

  • Class: Consumer
  • Provider: Sovrn
  • Family: Seasonal

Targeting uses a mix of sports and entertainment domains, as well as cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
SVNSPTSFINALS

copy

CPM Floor: $1.85

SVN NYE Resolutions

  • Class: Consumer
  • Provider: Sovrn
  • Family: Seasonal

Targeting uses a mix of Health and Lifestyle domains, as well as cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
SVNNYERES

copy

Sovrn High Viewability Deals

CPM Floor: $1.85

Sovrn High Viewability

  • Class: AdTech
  • Provider: Sovrn
  • Family: Viewability

Targeting uses a mix of ad-zones with an IAS viewability score of 75%+ and Sovrn’s 100% viewability tech

Deal ID:
Sovrn_HV1

copy

CPM Floor: $1.85

Sovrn Highviewability US

  • Class: AdTech
  • Provider: Sovrn
  • Family: Viewability

MRC 75%+ domains by IAS OR Onscroll products, within the US geo

Deal ID:
Sovrn_HV1_US

copy

CPM Floor: $1.50

High Engagement

  • Class: Contextual
  • Provider: Sovrn
  • Family: Index

Zones identified using Sovrn’s ‘Viewable Engagement Time’ 100% viewable technology

Deal ID:
SVNENG

copy

CPM Floor: $2.50

OnScroll High Viewability

  • Class: AdTech
  • Provider: Sovrn
  • Family: Viewability

High Viewability – Highly viewable zones

Deal ID:
OnScroll

copy

CPM Floor: $1.85

SVN HV 70

  • Class: AdTech
  • Provider: Sovrn
  • Family: Viewability

Targeting uses a mix of ad-zones with an IAS viewability score of 70%+ and Sovrn’s 100% viewability tech

Deal ID:
SVNHV70

copy

CPM Floor: $1.85

SVN HV 80

  • Class: AdTech
  • Provider: Sovrn
  • Family: Viewability

Targeting uses a mix of ad-zones with an IAS viewability score of 80%+ and Sovrn’s 100% viewability tech

Deal ID:
SVNHV80

copy

CPM Floor: $1.85

SVN HV 90

  • Class: AdTech
  • Provider: Sovrn
  • Family: Viewability

Targeting uses a mix of ad-zones with an IAS viewability score of 90%+ and Sovrn’s 100% viewability tech

Deal ID:
SVNHV90

copy

Sovrn IAB Interest

CPM Floor: $2.50

Arts & Popular Media

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as books/literature, fine arts, humor, movies, and television terms; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_ARTS

copy

CPM Floor: $2.50

Car Lovers

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as consumers who are in the market for vehicles. This segment is updated every 48 hours for best-in-class recency; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_AUTOMOTIVE

copy

CPM Floor: $2.50

Business Buffs

  • Class: Business to Business
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as B2B terms to group and rank consumers who are in market for products, services, or information between businesses; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_BUSINESS

copy

CPM Floor: $2.50

Job Seekers

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis of job seekers, career development, job fairs, and career advice terms to find people in the market for a new job

Deal ID:
svn_CAREERS

copy

CPM Floor: $2.50

Secondary & Adult Ed

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from high school and adult education to group and rank consumers who are in the market for education products and ready to buy

Deal ID:
svn_EDU

copy

CPM Floor: $2.50

Family Matters

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as family, parenting, pregnancy, adoption and eldercare terms to group and rank consumers who are in the market for family products and ready to buy; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_FAMILY

copy

CPM Floor: $2.50

Financial Investors

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from financial news, financial planning, insurance, investing, stocks, and other terms to group and rank consumers who are interested in finance and investing

Deal ID:
svn_FINANCE

copy

CPM Floor: $2.50

Foodies

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as culture-based cuisine, bbq/grilling, baking, dining out, vegetarian, wine, and other terms to group and rank consumers interested in food; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_FOOD

copy

CPM Floor: $2.50

Health Gurus

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as exercise, cold & flu, heart disease, nutrition, and other terms to group and rank consumers who are in the market for health products and services; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_HEALTH

copy

CPM Floor: $2.50

Hobbyists

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from arts and crafts, collecting, comic books, drawing, music, woodworking, and other terms to group and rank consumers interested in diverse hobbies

Deal ID:
svn_HOBBIES

copy

CPM Floor: $2.50

Home Improvement

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as appliances, gardening, home repair, remodeling, and other terms to group and rank current or potential home owners; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_HOME

copy

CPM Floor: $2.50

Politicos

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

The Sovrn Law and Government segment includes keyword and categorization analysis from immigration, legal issues, US government resources, politics, and commentary terms to group and rank consumers interested in politics.

Deal ID:
svn_LAWGOVT

copy

CPM Floor: $2.50

Newshounds

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from international news, national news, and local news terms to group and rank consumers interested in news and current events

Deal ID:
svn_NEWS

copy

CPM Floor: $2.50

Pet Lovers

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as aquariums, birds, cats, dogs, large animals, reptiles, veterinary medicine, and other terms to identify consumers who own and love pets; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_PETS

copy

CPM Floor: $2.50

Real Estate Junkies

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category from apartments, architects, and buying/selling homes to group and rank consumers in the market for real estate

Deal ID:
svn_REALESTATE

copy

CPM Floor: $2.50

Religious Devotees

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from Hinduism, Judaism, Buddhism, Christianity, Islam, Latter-Day Saints, Alternative, and other groups that fall into the religion segment

Deal ID:
svn_RELIGION

copy

CPM Floor: $2.50

Science Buffs

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as astrology, physics, geology, chemistry, and other terms to group and rank consumers within the scientific community or interested in science.; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_SCIENCE

copy

CPM Floor: $2.50

Shopaholics

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from contests and freebies, couponing, comparison engines, and other terms to group and rank likely shoppers who are ready to buy. Sovrn audiences are updated every 24 hours for best-in-class recency.

Deal ID:
svn_SHOPPING

copy

CPM Floor: $2.50

Lifecycle Stages

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from dating, marriage, weddings, senior living, and other terms

Deal ID:
svn_SOCIETY

copy

CPM Floor: $2.50

Sports Enthusiats

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as team sports, individual sports, extreme sports, and other terms to group and rank consumers who are sports enthusiasts; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_SPORTS

copy

CPM Floor: $2.50

Fashionistas

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as beauty, fashion, jeweler, clothing, accessories and other terms to group and rank consumers who are in the market for style products and ready to buy; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_STYLE

copy

CPM Floor: $2.50

Gadget Fans

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as computers, cameras, cell phones, databases, graphics software, and other terms to group and rank consumers who are in the market for new technology products; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_TECH

copy

CPM Floor: $2.50

Jet Setters

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Contextual domain lists identified as adventure travel, air travel, bed & breakfasts, business travel, across all countries and terms to group and rank consumers who are in the market to travel or buy travel products and are ready to buy; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_TRAVEL

copy

CPM Floor: $1.85

svn AE contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for arts and entertainment

Deal ID:
SVNAECNTX

copy

CPM Floor: $1.85

svn auto contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for auto

Deal ID:
SVNAUTOCNTX

copy

CPM Floor: $1.85

svn business contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for Business and Industrial

Deal ID:
SVNBUSINESSCNTX

copy

CPM Floor: $1.85

svn careers contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for career

Deal ID:
SVNCAREERSCNTX

copy

CPM Floor: $1.85

svn education contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for education

Deal ID:
SVNEDUCATIONCNTX

copy

CPM Floor: $1.85

svn familyparenting contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for family and parenting

Deal ID:
SVNFAMILYPARENTINGCNTX

copy

CPM Floor: $1.85

svn finance contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for finance

Deal ID:
SVNFINANCECNTX

copy

CPM Floor: $1.85

svn foodanddrink contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for food and drink

Deal ID:
SVNFOODANDDRINKCNTX

copy

CPM Floor: $1.85

svn Healthandfitness contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for health and fitness

Deal ID:
SVNHEALTHANDFITNESSCNTX

copy

CPM Floor: $1.85

svn hobbies contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for hobbies and interests

Deal ID:
SVNHOBBIESCNTX

copy

CPM Floor: $1.85

svn homeandgarden contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for home and garden

Deal ID:
SVNHOMEANDGARDENCNTX

copy

CPM Floor: $1.85

svn politics contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for law, govt, and politics

Deal ID:
SVNPOLITICSCNTX

copy

CPM Floor: $1.85

svn news contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for news

Deal ID:
SVNNEWSCNTX

copy

CPM Floor: $1.85

svn pets contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for pets

Deal ID:
SVNPETSCNTX

copy

CPM Floor: $1.85

svn real estate contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for real estate

Deal ID:
SVNREALESTATECNTX

copy

CPM Floor: $1.85

svn religion contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for relation and spirituality

Deal ID:
SVNRELIGIONCNTX

copy

CPM Floor: $1.85

svn science contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for science

Deal ID:
SVNSCIENCECNTX

copy

CPM Floor: $1.85

svn shopping contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for shopping

Deal ID:
SVNSHOPPINGCNTX

copy

CPM Floor: $1.85

svn society contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for society

Deal ID:
SVNSOCIETYCNTX

copy

CPM Floor: $1.85

svn sports contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for sports

Deal ID:
SVNSPORTSCNTX

copy

CPM Floor: $1.85

svn fashion contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for fashion

Deal ID:
SVNFASHIONCNTX

copy

CPM Floor: $1.85

svn tech contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for technology and computing

Deal ID:
SVNTECHCNTX

copy

CPM Floor: $1.85

svn travel contextual

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used crawler to categorize sites and manually reviewed for relevancy for travel

Deal ID:
SVNTRAVELCNTX

copy

Sovrn Hispanic and LATAM Deals

CPM Floor: $2.50

svn SPANISHLANGUAGE

  • Class: Consumer
  • Provider: Sovrn
  • Family: LATAM/Hispanic

Targeting uses a mix of offline declared user data of Spanish Language Speakers domiciled in the US; and cookie targeting. (Cookies are aggregated from users visiting the sites on the domain lists 2x every 7 days)

Deal ID:
svn_SPANISHLANGUAGE

copy

CPM Floor: $1.50

svn spanishlang audience

  • Class: Audience
  • Provider: Sovrn
  • Family: LATAM/Hispanic

Audience created based on the users who frequent the top LATAM and US-Hispanic sites within the Sovrn Network – US geo filtered

Deal ID:
SVNSPLANGAUD

copy

CPM Floor: $0.85

svn spanishlang LATAM

  • Class: Audience
  • Provider: Sovrn
  • Family: LATAM/Hispanic

Audience created based on the users who frequent the top LATAM and US-Hispanic sites within the Sovrn Network

Deal ID:
SVNSPLANGLATAM

copy

Sovrn Indexes

CPM Floor: $2.25

A&E

  • Class: Contextual
  • Provider: Sovrn
  • Family: Index

Contextual domain list of sites for premium arts, movies, comedy and celebrity blogs, and online magazines & other sites

Deal ID:
SVNAE

copy

CPM Floor: $2.00

Athletic Supporters

  • Class: Contextual
  • Provider: Sovrn
  • Family: Index

Reach super fans on top sports sites, including popular forums

Deal ID:
SVNATH

copy

CPM Floor: $1.75

Gamers

  • Class: Contextual
  • Provider: Sovrn
  • Family: Index

Contextual domain list of sites for video gamers on top gaming sites and popular forums

Deal ID:
SVNGAM

copy

CPM Floor: $1.75

Good Eats

  • Class: Contextual
  • Provider: Sovrn
  • Family: Index

Contextual domain list of sites for the best food & drink blogs and sites on the web

Deal ID:
SVNGDET

copy

CPM Floor: $2.00

Women’s Lifestyle

  • Class: Contextual
  • Provider: Sovrn
  • Family: Index

Contextual domain list to target women on style & fashion, food & drink, home & garden, shopping and parenting blogs

Deal ID:
SVNWMN

copy

CPM Floor: $2.25

Deal Select

  • Class: Contextual
  • Provider: Sovrn
  • Family: Index

Contextual domain list of sites that have the greatest likelihood of achieving conversions, with professionally produced content, highest viewability (75%+) with little to no UGC

Deal ID:
SVNPREM

copy

CPM Floor: $1.75

Deal Eligible

  • Class: Contextual
  • Provider: Sovrn
  • Family: Index

Contextual domain list of sites with professionally produced content, with a high viewability scores (50%+), relevant content to site, low amount of UGC

Deal ID:
SVNSLT

copy

CPM Floor: $2.50

SVN Homepages

  • Class: Contextual
  • Provider: Sovrn
  • Family: Index

Deal targeting Home Pages only of our ‘Deal Select’ Inventory (Sites that have the greatest likelihood of achieving conversions, with professionally produced content, highest viewability with little to no UGC, hand curated to see scale on Direct to Publisher inventory)

Deal ID:
SVNHMPG

copy

CPM Floor: $2.50

Svn ADS.TXT

  • Class: Contextual
  • Provider: Sovrn
  • Family: Index

Contextual list of publishers that have adopted Ads.Txt. This accounts for approx. 50% of Sovrn publishers and 80% of impressions

Deal ID:
SVNADSTXT

copy

CPM Floor: $1.85

SVN Alexa Top250

  • Class: Consumer
  • Provider: Sovrn
  • Family: Index

Target readers who have come from the top Alexa 250sites at a discounted rate, on the Sovrn network.

Deal ID:
SVNALEXA250

copy

CPM Floor: $1.85

Sovrn’s Top 200

  • Class: Consumer
  • Provider: Sovrn
  • Family: Index

Audience created based on readers who frequent our Top 200performing sites. This will see great scale and visibility with our most active readers

Deal ID:
SVNTOP200

copy

Sovrn Ad Tech Deals

CPM Floor: $2.50

svn registeredusers hash

  • Class: Ad Tech
  • Provider: Sovrn
  • Family: Engagement

Readers who have signed up with their email address on one of Sovrn Publisher sites

Deal ID:
SVNHSHEM

copy

CPM Floor: $2.50

svn registeredusers mobile

  • Class: Ad Tech
  • Provider: Sovrn
  • Family: Engagement

Readers who have installed one of Sovrn publisher apps

Deal ID:
SVNREGMOB

copy

CPM Floor: $3.00

First Look

  • Class: Ad Tech
  • Provider: Sovrn
  • Family: Priority

Ad zones that are apart of Sovrn’s top Header Bidding partners

Deal ID:
FLSRN5

copy

Sovrn Demographic Deals

CPM Floor: $2.50

svn gender male

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that are Gender Male

Deal ID:
svn_GENDERMALE

copy

CPM Floor: $2.50

svn gender female

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that are Gender Female

Deal ID:
svn_GENDERFEMALE

copy

CPM Floor: $2.50

svn housing owner

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that are Homeowners

Deal ID:
svn_HOUSINGOWNER

copy

CPM Floor: $2.50

svn income low 050

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have Low Income: 0- 49,999

Deal ID:
svn_LOWINCOME

copy

CPM Floor: $2.50

svn income med 50100

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have Med Income 50k-99,999

Deal ID:
svn_MEDINCOME

copy

CPM Floor: $2.50

svn have children

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have children

Deal ID:
svn_HAVECHILDREN

copy

CPM Floor: $3.50

svn maritalstatus married

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that are married

Deal ID:
svn_MARRIED

copy

CPM Floor: $2.50

svn residence med

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have lived at same address for 8-14yrs

Deal ID:
svn_MEDRESIDENCE

copy

CPM Floor: $2.50

svn residence long

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have lived at same address for 15+ years

Deal ID:
svn_LONGRESIDENCE

copy

CPM Floor: $2.50

svn age boomer

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers in ‘Baby Boomer’ born between 1946-1964

Deal ID:
svn_BOOMER

copy

Sovrn Donor

CPM Floor: $2.50

SVN DONR Contribution

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

DONATION/CONTRIBUTION

Deal ID:
SVNDNRCONT

copy

CPM Floor: $2.50

SVN DONR Mail Order

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

MAIL ORDER DONOR

Deal ID:
SVNDNRMO

copy

CPM Floor: $2.50

SVN DONR Charitable

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

CHARITABLE DONATION

Deal ID:
SVNDNRCHAR

copy

CPM Floor: $2.50

SVN DONR Animal

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

ANIMAL WELFARE CHARITABLE DONATION

Deal ID:
SVNDNRANML

copy

CPM Floor: $2.50

SVN DONR Arts

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

ARTS OR CULTURAL CHARITABLE DONATION

Deal ID:
SVNDNRARTS

copy

CPM Floor: $2.50

SVN DONR Kids

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

CHILDREN’S CHARITABLE DONATION

Deal ID:
SVNDNRKID

copy

CPM Floor: $2.50

SVN DONR wildlife

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

ENVIRONMENT OR WILDLIFE CHARITABLE DONATION

Deal ID:
SVNDNRWLDLFE

copy

CPM Floor: $2.50

SVN DONR Environment

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

ENVIRONMENTAL ISSUES CHARITABLE DONATION

Deal ID:
SVNDNRENV

copy

CPM Floor: $2.50

SVN DONR health

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

HEALTH CHARITABLE DONATION

Deal ID:
SVNDNRHLTH

copy

CPM Floor: $2.50

SVN DONR Intl Aid

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

INTERNATIONAL AID CHARITABLE DONATION

Deal ID:
SVNDNRINTAID

copy

CPM Floor: $2.50

SVN DONR Political

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

POLITICAL CHARITABLE DONATION

Deal ID:
SVNDNRPOL

copy

CPM Floor: $2.50

SVN DONR Polit Cons

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

POLITICAL – CONSERVATIVE CHARITABLE DONATION

Deal ID:
SVNDNRPOLCON

copy

CPM Floor: $2.50

SVN DONR Polit Lib

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

POLITICAL – LIBERAL CHARITABLE DONATION

Deal ID:
SVNDNRPOLLIB

copy

CPM Floor: $2.50

SVN DONR Religious

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

RELIGIOUS CHARITABLE DONATION

Deal ID:
SVNDNRRELIG

copy

CPM Floor: $2.50

SVN DONR Vetrans

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

VETERAN’S CHARITABLE DONATION

Deal ID:
SVNDNRVET

copy

CPM Floor: $2.50

SVN DONR Other

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

OTHER TYPES OF CHARITABLE DONATIONS

Deal ID:
SVNDNROTHR

copy

CPM Floor: $2.50

SVN DONR Community charity

  • Class: Consumer
  • Provider: Sovrn
  • Family: Donor

COMMUNITY / CHARITIES

Deal ID:
SVNDNRCOMM

copy

Sovrn Telco

CPM Floor: $2.50

SVN Cell carrier 2

  • Class: Consumer
  • Provider: Sovrn
  • Family: Telco

Cellphone Carrier 2

Deal ID:
SVNCELLCAR2

copy

Plunge - Kelley Blue Book Verified Auto

CPM Floor: $4.00

PlungeDigital KelleyBlueBook Chevrolet

  • Class: Consumer
  • Provider: Plunge
  • Family: Auto

Targetable profiles of individuals with a Chevrolet.

Deal ID:
PDKBBCH

copy

CPM Floor: $4.00

PlungeDigital KelleyBlueBook Ford

  • Class: Consumer
  • Provider: Plunge
  • Family: Auto

Targetable profiles of individuals with a Ford.

Deal ID:
PDKBBFR

copy

CPM Floor: $4.00

PlungeDigital KelleyBlueBook Honda

  • Class: Consumer
  • Provider: Plunge
  • Family: Auto

Targetable profiles of individuals with a Honda.

Deal ID:
PDKBBHN

copy

CPM Floor: $4.00

PlungeDigital KelleyBlueBook Toyota

  • Class: Consumer
  • Provider: Plunge
  • Family: Auto

Targetable profiles of individuals with a Toyota.

Deal ID:
PDKBBTY

copy

Plunge - Vehicle Age

CPM Floor: $4.00

PlungeDigital ConsumerData VehicleAge5-7

  • Class: Consumer
  • Provider: Plunge
  • Family: Auto

Targetable profiles of individuals who are Travel Enthusiast.

Deal ID:
PLNGVEHAG

copy

Plunge Life Event - Wedding Date

CPM Floor: $4.00

Plunge Digital Wedding Date Next 12 Months

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals newly engaged with a wedding in the next 12 months.

Deal ID:
PDWEDDAT12M

copy

CPM Floor: $4.00

Plunge Digital Wedding Date Next 3 Months

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals newly engaged with a wedding in the next 3 months.

Deal ID:
PDWEDDAT3M

copy

CPM Floor: $4.00

Plunge Digital Wedding Date Next 30Days

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals newly engaged with a wedding in the next 30days.

Deal ID:
PDWEDDAT30D

copy

CPM Floor: $4.00

Plunge Digital Wedding Date Next 6 Months

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals newly engaged with a wedding in the next 6 months.

Deal ID:
PDWEDDAT6M

copy

CPM Floor: $4.00

Plunge Digital Wedding Date Next 60Days

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals newly engaged with a wedding in the next 60days.

Deal ID:
PDWEDDAT60D

copy

CPM Floor: $4.00

Plunge Digital Newlywed Yes

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are newlywed.

Deal ID:
PDNLYWED

copy

CPM Floor: $4.00

PlungeDigital BusinessData Business Owners

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Deal ID:
PDBIZDTA

copy

Plunge Life Event - Newly Engaged

CPM Floor: $4.00

Plunge Digital Newly Engaged Brides

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals newly engaged to become brides.

Deal ID:
PDNENGBR

copy

CPM Floor: $4.00

Plunge Digital Newly Engaged Grooms

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals newly engaged to become grooms.

Deal ID:
PDNENGGR

copy

CPM Floor: $4.00

Plunge Digital Newly Engaged in Last 30Days

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals newly engaged within the last 30days.

Deal ID:
PDNENG30D

copy

CPM Floor: $4.00

Plunge Digital Newly Engaged in Last 60Days

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals newly engaged within the last 60days.

Deal ID:
PDNENG60D

copy

CPM Floor: $4.00

Plunge Digital Newly Engaged in Last 90Days

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals newly engaged within the last 3 months.

Deal ID:
PDNENG90D

copy

CPM Floor: $4.00

Plunge Digital Newly Engaged Yes

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals newly engaged.

Deal ID:
PDNENG

copy

Plunge Life Event - Expecting Parents & Newborns

CPM Floor: $4.00

Plunge Digital Expecting Parents Yes

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are expecting parents.

Deal ID:
PDEXP

copy

CPM Floor: $4.00

Plunge Digital Newborn Household Last 12 Months

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals with a newborn in the last 12 months.

Deal ID:
PDNBN12M

copy

CPM Floor: $4.00

Plunge Digital Newborn Household Last 3 Months

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals with a newborn in the last 3 months.

Deal ID:
PDNBN3M

copy

CPM Floor: $4.00

Plunge Digital Newborn Household Yes

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals with a newborn in the household.

Deal ID:
PDNBN

copy

Plunge Life Event - Pre-Mover & New Mover

CPM Floor: $4.00

Plunge Digital New Mover Last 3 Months

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are new movers within the last 3 months.

Deal ID:
PDNMVR3M

copy

CPM Floor: $4.00

Plunge Digital New Mover Last 30Days

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are new movers within the last 30days.

Deal ID:
PDNMVR30D

copy

CPM Floor: $4.00

Plunge Digital New Mover Last 60Days

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are new movers within the last 60days.

Deal ID:
PDNMVR60D

copy

CPM Floor: $4.00

Plunge Digital New Mover Yes

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are new movers.

Deal ID:
PDNMVR

copy

CPM Floor: $4.00

Plunge Digital Pre-Mover Indicator Yes

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are pre-movers.

Deal ID:
PDPRMVRIND

copy

Plunge In-Market

CPM Floor: $4.00

Plunge Digital In-Market Automobile

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are in-market for an automobile.

Deal ID:
PDINMKTAUTO

copy

CPM Floor: $4.00

Plunge Digital In-Market Insurance

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are in-market for Insurance.

Deal ID:
PDINMKTINS

copy

CPM Floor: $4.00

Plunge Digital In-Market Loan

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are in-market for a loan.

Deal ID:
PDINMKTLOAN

copy

Plunge Ailment Segmentation Clusters

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster Acne

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Cluster Segmentation (Zip4) of households with an interest in Acne prevention and/or treatment.

Deal ID:
PDCDACNE

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster Arthritis

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Cluster Segmentation (Zip4) of households with an interest in Arthritis prevention and/or treatment.

Deal ID:
PDCDARTH

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster Cholesterol

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Cluster Segmentation (Zip4) of households with an interest in Cholesterol prevention and/or treatment.

Deal ID:
PDCDCHOL

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster COPD

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Cluster Segmentation (Zip4) of households with an interest in COPD prevention and/or treatment.

Deal ID:
PDCDCOPD

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster Diabetes

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Cluster Segmentation (Zip4) of households with an interest in Diabetics and Related Issues.

Deal ID:
PDCDDIAB

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster Erectile Dysfunction

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Cluster Segmentation (Zip4) of households with an interest in Erectile Dysfunction prevention and/or treatment.

Deal ID:
PDCDED

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster GERDS

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Cluster Segmentation (Zip4) of households with an interest in GERD / Acid Reflux prevention and/or treatment.

Deal ID:
PDCDGERD

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster Hair Loss

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Cluster Segmentation (Zip4) of households with an interest in Hair Loss prevention and/or treatment.

Deal ID:
PDCDHL

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster High Blood Pressure

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Cluster Segmentation (Zip4) of households with an interest in High Blood Pressure prevention and/or treatment.

Deal ID:
PDCDHBP

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster Insomnia

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Cluster Segmentation (Zip4) of households with an interest in Insomnia prevention and/or treatment.

Deal ID:
PDCDINS

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster All

  • Class: Consumer
  • Provider: Plunge
  • Family: Medical

Cluster Segmentation (Zip4) of households with an interest in Allergies prevention and/or treatment.

Deal ID:
PDCDACA

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster die

  • Class: Consumer
  • Provider: Plunge
  • Family: Medical

Cluster Segmentation (Zip4) of households with an interest in Diet related issues and/or concerns

Deal ID:
PLNGALIM

copy

CPM Floor: $4.00

PlungeDigital ConsumerData AilmentCluster Obesity

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Cluster Segmentation (Zip4) of households with an interest in Obesity prevention and/or treatment.

Deal ID:
PDCDOB

copy

Plunge Business Owners, SOHO, and Non-Profits

CPM Floor: $4.00

PlungeDigital BusinessData NonProfitOrganizat

  • Class: Business to Business
  • Provider: Plunge
  • Family: B2B

Targetable profiles of individuals at a Non-Profit Organization.

Deal ID:
PLNGNONPROF

copy

CPM Floor: $4.00

PlungeDigital BusinessData SalesMarketing Pr

  • Class: Business to Business
  • Provider: Plunge
  • Family: B2B

Targetable profiles of individuals who are Sales & Marketing Professionals.

Deal ID:
PDBDSMP

copy

CPM Floor: $4.00

PlungeDigital BusinessData SmallBusinessOwner

  • Class: Business to Business
  • Provider: Plunge
  • Family: B2B

Targetable profiles of individuals who are Owners of a small business office with employee sizes 1-9.

Deal ID:
PLNGSMBUS

copy

CPM Floor: $4.00

PlungeDigital BusinessData Business Owners

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are Business Owners.

Deal ID:
PDBIZDTA

copy

CPM Floor: $4.00

PlungeDigital BusinessData HomeOffice

  • Class: Business to Business
  • Provider: Plunge
  • Family: B2B

Targetable profiles of individuals who are Owners of a small business office located at a residential address with 1-9 employees.

Deal ID:
PLNGHOMOF

copy

Plunge C-Level & Executive Titles

CPM Floor: $4.00

PlungeDigital BusinessData OwnerC-LevelExecu

  • Class: Business to Business
  • Provider: Plunge
  • Family: B2B

Targetable profiles of individuals at Companies who are in C-Level positions.

Deal ID:
PLNGCEXEC

copy

CPM Floor: $4.00

PlungeDigital BusinessData ExecutiveManagemen

  • Class: Business to Business
  • Provider: Plunge
  • Family: B2B

Targetable profiles of individuals with an Executive Management Title function at a company.

Deal ID:
PLNGEXEVMG

copy

Plunge Professionals

CPM Floor: $4.00

PlungeDigital BusinessData Finance Ins RealEs

  • Class: Business to Business
  • Provider: Plunge
  • Family: B2B

Targetable profiles of individuals who are Finance, Insurance, and/or Real Estate Professionals.

Deal ID:
PDBDFIR

copy

CPM Floor: $4.00

PlungeDigital BusinessData HealthMedical Pro

  • Class: Business to Business
  • Provider: Plunge
  • Family: B2B

Targetable profiles of individuals who are Health & Medical Professionals.

Deal ID:
PDBDHMP

copy

CPM Floor: $4.00

PlungeDigital BusinessData ITDecisionMakers

  • Class: Business to Business
  • Provider: Plunge
  • Family: B2B

Targetable profiles of individuals who are IT decision makers within a company.

Deal ID:
PDBDITDM

copy

CPM Floor: $4.00

PlungeDigital BusinessData SalesMarketing Pr

  • Class: Business to Business
  • Provider: Plunge
  • Family: B2B

Targetable profiles of individuals who are Sales & Marketing Professionals.

Deal ID:
PDBDSMP

copy

Plunge Consumer Household Selects

CPM Floor: $4.00

PlungeDigital ConsumerData Income Household Income $75k – $99999

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals with an estimated household income between $75,000and $99,999.

Deal ID:
PDCDHHI75K

copy

CPM Floor: $4.00

PlungeDigital ConsumerData HomeownerYes

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are homeowners.

Deal ID:
PLNGHOM

copy

CPM Floor: $4.00

PlungeDigital ConsumerData Income 100k

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals with an estimated household income $100,000+.

Deal ID:
PDCDI100

copy

Plunge Consumer Household Demographics

CPM Floor: $4.00

PlungeDigital ConsumerData Married

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are married.

Deal ID:
PDCDMR

copy

CPM Floor: $4.00

PlungeDigital ConsumerData CompletedCollege

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who completed college.

Deal ID:
PLNGCOLG

copy

CPM Floor: $4.00

PlungeDigital ConsumerData ChildpresentinHous

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals with a child present in the household.

Deal ID:
PLNGCOH

copy

Plunge Consumer Interests & Lifestyle

CPM Floor: $4.00

PlungeDigital ConsumerData CareerDrivenAdvanc

  • Class: Consumer
  • Provider: Plunge
  • Family: Demo

Targetable profiles of individuals who are Career Driven for advancement.

Deal ID:
PDCDCDA

copy

CPM Floor: $4.00

PlungeDigital ConsumerData FootballEnthusiast

  • Class: Consumer
  • Provider: Plunge
  • Family: Seasonal

Targetable profiles of individuals who are Football Enthusiast.

Deal ID:
PDCDFE

copy

CPM Floor: $4.00

PlungeDigital ConsumerData NewYearsHealthExe

  • Class: Consumer
  • Provider: Plunge
  • Family: Seasonal

Targetable profiles of individuals who are New Year’s Health/Exercise resolution setters.

Deal ID:
PDCDNYHE

copy

CPM Floor: $4.00

PlungeDigital ConsumerData TravelEnthusiast

  • Class: Consumer
  • Provider: Plunge
  • Family: Travel

Targetable profiles of individuals who are Travel Enthusiast.

Deal ID:
PDCDTE

copy

Bombora

CPM Floor: $5.60

Bombora Company Size Micro

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

Companies with 1 to 9 employees.

Deal ID:
BBCOMPMIC

copy

CPM Floor: $5.60

Bombora Company Size Medium-Small

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

Companies with 50to 199 employees.

Deal ID:
BBCOMPMDSM

copy

CPM Floor: $5.60

Bombora Company Size Medium

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

Companies with 200to 499 employees.

Deal ID:
BBCOMPMD

copy

CPM Floor: $5.60

Bombora Company Size XXLarge

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

Companies with more than 10,000employees.

Deal ID:
BBCOMPXXL

copy

CPM Floor: $5.60

Bombora Seniority C Suite

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

This segment comprises people at the topmost management level of an organization, such as CEO, COO, CIO, CMO, and CFO, as well as the President.

Deal ID:
BBSENCSUIT

copy

CPM Floor: $5.60

Bombora Seniority Management

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

This segment comprises people with management responsibilities below the level of the C-suite group, such as Director or Vice President.

Deal ID:
BBSENMGMT

copy

CPM Floor: $5.60

Bombora Decision Maker IT Decision Maker

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

IT professionals with a title of director or above.

Deal ID:
BBDECMKRIT

copy

CPM Floor: $5.60

Bombora Functional Area Government Employees

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

People employed by the government in a non-elected capacity.

Deal ID:
BBFUNCGOVEMP

copy

CPM Floor: $5.60

Bombora Functional Area Information Technology

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

People involved in the design, creation, development, deployment, management and support of computer-based information systems.

Deal ID:
BBFUNCIT

copy

CPM Floor: $5.60

Bombora IT Infrastructure Operations Management

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

Hardware, software, processes, and physical facilities critical to the daily operation of an organization’s core IT functions.

Deal ID:
BBITINFRAOM

copy

CPM Floor: $8.00

Bombora Finance Trading Investing

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

This category aggregates intent topics such as hedge funds, commodities and fixed asset management. It covers many aspects of financial investing, including financial instruments, investment strategies and investment vehicles.

Deal ID:
BBFINTRINV

copy

CPM Floor: $8.00

Bombora Technology Application Software Development

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

This category aggregates intent topics such as application integration, enterprise applications and Java. Its focus is any and all aspects of software engineering.

Deal ID:
BBTECHAPPSDEV

copy

CPM Floor: $8.00

Bombora Technology Business Analytics Applications

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

This category aggregates intent topics such as big data, enterprise data management and predictive analytics. It concerns data as used by enterprises for predictive, evaluative and strategic purposes.

Deal ID:
BBTECHBIZAPP

copy

CPM Floor: $8.00

Bombora Technology Cloud Computing

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

This category aggregates intent topics such as Platform as a Service, Cloud Management and OpenStack. Its central theme is the cloud and its many enterprise applications.

Deal ID:
BBTECHCLDCOMP

copy

CPM Floor: $8.00

Bombora Technology Data Centers

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

This category aggregates intent topics such as colocation, data center management and UPS systems. Its focus is primarily on aspects of operating data centers.

Deal ID:
BBTECHDC

copy

CPM Floor: $8.00

Bombora Technology Databases Storage

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

This category aggregates intent topics such as data management, database security and MySQL. Its focus is the use of computers for storing, maintaining and managing data.

Deal ID:
BBTECHDBST

copy

CPM Floor: $8.00

Bombora Technology Networking VOIP

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

This category aggregates intent topics such as remote network management, VPN and IP storage. Its coverage extends to both the hardware and software components of computer networking and related communications systems.

Deal ID:
BBTECHNTWKVOIP

copy

CPM Floor: $5.60

Bombora Professional Groups Small Business Professional

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

People who work for companies with $10MM or less in annual revenues.

Deal ID:
BBPROFSMBIZ

copy

CPM Floor: $5.60

Bombora Professional Groups Healthcare Professional

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

People who belong to the Healthcare industry segment, the Healthcare functional area or the Healthcare intent category.

Deal ID:
BBPROFHEALTH

copy

CPM Floor: $5.60

Bombora Professional Groups Marketing Professional

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

People who belong to the Marketing industry sub segment, the Marketing functional area or the Marketing intent category.

Deal ID:
BBPROFMKT

copy

CPM Floor: $5.60

Bombora Professional Groups Human Resources Professional

  • Class: Business to Business
  • Provider: Bombora
  • Family: B2B

People who belong to the HR and Recruiting industry sub segment, the HR functional area or the Human Resources intent category.

Deal ID:
BBPROFHR

copy

Sovrn UK Deals

CPM Floor: $2.50

Sovrn Outstream UK

  • Class: AdTech
  • Provider: Sovrn
  • Family: Video

Outstream Video

Deal ID:
SVNOUTSTREAMUK

copy

CPM Floor: $2.50

OnScroll Deal UK

  • Class: AdTech
  • Provider: Sovrn
  • Family: Viewability

All ad placements meet MRC viewability standards as measured by IAS within the Sovrn Network

Deal ID:
OSUKHV

copy

CPM Floor: $2.50

Sovrn Highviewability UK

  • Class: AdTech
  • Provider: Sovrn
  • Family: Viewability

All ad placements meet MRC viewability standards as measured by IAS on premium Sovrn sites

Deal ID:
Sovrn_HV1_UK

copy

CPM Floor: $2.50

Sovrn Vet UK

  • Class: AdTech
  • Provider: Sovrn
  • Family: Viewability

Ad Zones that utilize technology to determine User Engagement and High Viewability

Deal ID:
svnvetuk

copy

CPM Floor: $2.50

svn Highviewability UK

  • Class: AdTech
  • Provider: Sovrn
  • Family: Viewability

All ad placements meet MRC viewability standards as measured by IAS on premium Sovrn sites

Deal ID:
svn_Highviewability_UK

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Sovrn Demographic Deals - UK

CPM Floor: $2.50

svn age boomer UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers in ‘Baby Boomer’ generation born between 1946-1964

Deal ID:
svn_BOOMER_UK

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CPM Floor: $2.50

svn age genx UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers in ‘Generation X’ born between 1961-1981

Deal ID:
svn_GENX_UK

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CPM Floor: $2.50

svn age millennials UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers in the ‘Millennials’ born between 1981-1997

Deal ID:
svn_MILLENNIALS_UK

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CPM Floor: $2.50

svn age silentgen UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers of the ‘Silent Generation’ born between 1920-1940

Deal ID:
svn_SILENTGEN_UK

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CPM Floor: $2.50

svn edu college UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have graduated college

Deal ID:
svn_EDUCOLLEGE_UK

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CPM Floor: $2.50

svn edu grad school UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have graduated from Graduate school

Deal ID:
svn_EDUGRADSCHOOL_UK

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CPM Floor: $2.50

svn edu high school UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have graduated from High school and/or Technical School

Deal ID:
svn_EDUHIGHSCHOOL_UK

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CPM Floor: $2.50

svn gender male UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that are Gender Female

Deal ID:
svn_GENDERMALE_UK

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CPM Floor: $2.50

svn have children UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have children

Deal ID:
svn_HAVECHILDREN_UK

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CPM Floor: $2.50

svn housing owner UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that own a home

Deal ID:
svn_HOUSINGOWNER_UK

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CPM Floor: $2.50

svn housing renter UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that rent a house or apartment

Deal ID:
svn_HOUSINGRENTER_UK

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CPM Floor: $2.50

svn income high 100UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have High Income 100K+

Deal ID:
svn_HIGHINCOME_UK

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CPM Floor: $2.50

svn income low 050UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have Low Income: 0- 49,999

Deal ID:
svn_LOWINCOME_UK

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CPM Floor: $2.50

svn income med 50100UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have Med Income 50k-99,999

Deal ID:
svn_MEDINCOME_UK

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CPM Floor: $2.50

svn net worth low 049 UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have Low net Worth: 0-49,999

Deal ID:
svn_LOWNETWORTH_UK

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CPM Floor: $2.50

svn networth high 250UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have High net Worth: 250+

Deal ID:
svn_HIGHNETWORTH_UK

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CPM Floor: $2.50

svn networth med high 100250UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have Med High net Worth: 100k-250k

Deal ID:
svn_MEDHIGHNETWORTH_UK

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CPM Floor: $2.50

svn networth med low 5099 UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have Med net Worth: 50k-99k

Deal ID:
svn_MEDLOWNETWORTH_UK

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CPM Floor: $2.50

svn residence long UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have lived at same address for 15+ years

Deal ID:
svn_LONGRESIDENCE_UK

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CPM Floor: $2.50

svn residence new UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have lived at current address for 0-3 yrs.

Deal ID:
svn_NEWRESIDENCE_UK

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CPM Floor: $2.50

svn residence short UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared consumers that have lived at current address for 4-8 yrs.

Deal ID:
svn_SHORTRESIDENCE_UK

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CPM Floor: $2.50

svn SPANISHLANGUAGE UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: Demo

Declared Spanish Language Domiciled in the UK

Deal ID:
svn_SPANISHLANGUAGE_UK

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Sovrn IAB Interest - UK

CPM Floor: $2.50

svn home&garden contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for home and garden

Deal ID:
SVNHOMEGARDENCNTXUK

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CPM Floor: $2.50

svn A&E contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for arts and entertainment

Deal ID:
SVNAECNTXUK

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CPM Floor: $2.50

svn ARTS UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from books/literature, fine arts, humor, movies, and television terms

Deal ID:
svn_ARTS_UK

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CPM Floor: $2.50

svn auto contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for auto

Deal ID:
SVNAUTOCNTXUK

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CPM Floor: $2.50

svn AUTOMOTIVE UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis used to group and rank consumers who are in the market for vehicles. This segment is updated every 24 hours for best-in-class recency

Deal ID:
svn_AUTOMOTIVE_UK

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CPM Floor: $2.50

svn business contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for Business and Industrial

Deal ID:
SVNBUSCNTXUK

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CPM Floor: $2.50

svn BUSINESS UK

  • Class: Business to Business
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis of B2B terms to group and rank consumers who are in market for products, services, or information between businesses

Deal ID:
svn_BUSINESS_UK

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CPM Floor: $2.50

svn careers contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for career

Deal ID:
SVNCAREERSCNTXUK

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CPM Floor: $2.50

svn CAREERS UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis of job seekers, career development, job fairs, and career advice terms to find people in the market for a new job

Deal ID:
svn_CAREERS_UK

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CPM Floor: $2.50

svn COLDANDFLU UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis for cold, flu, cold medicine, cold remedies, flu symptoms, flu remedies and other terms to group and rank sufferers of seasonal cold and flu.

Deal ID:
svn_COLDANDFLU_UK

copy

CPM Floor: $2.50

svn EDU UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from high school and adult education to group and rank consumers who are in the market for education products and ready to buy

Deal ID:
svn_EDU_UK

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CPM Floor: $2.50

svn education contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for education

Deal ID:
SVNEDUCNTXUK

copy

CPM Floor: $2.50

svn FAMILY UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from family, parenting, pregnancy, adoption and eldercare terms to group and rank consumers who are in the market for family products and ready to buy

Deal ID:
svn_FAMILY_UK

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CPM Floor: $2.50

svn family&parenting contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for family and parenting

Deal ID:
SVNFAMPARENTCNTXUK

copy

CPM Floor: $2.50

svn fashion contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for fashion

Deal ID:
SVNFASHCNTXUK

copy

CPM Floor: $2.50

svn finance contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for finance

Deal ID:
SVNFINANCECNTXUK

copy

CPM Floor: $2.50

svn FINANCE UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from financial news, financial planning, insurance, investing, stocks, and other terms to group and rank consumers who are interested in finance and investing

Deal ID:
svn_FINANCE_UK

copy

CPM Floor: $2.50

svn FOOD UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from culture-based cuisine, bbq/grilling, baking, dining out, vegetarian, wine, and other terms to group and rank consumers interested in food

Deal ID:
svn_FOOD_UK

copy

CPM Floor: $2.50

svn food&drink contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for food and drink

Deal ID:
SVNFOODDRINKCNTXUK

copy

CPM Floor: $2.50

svn gender female UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Declared consumers that are Gender Male

Deal ID:
svn_GENDERFEMALE_UK

copy

CPM Floor: $2.50

svn HEALTH UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from exercise, cold & flu, heart disease, nutrition, and other terms to group and rank consumers who are in the market for health products and services

Deal ID:
svn_HEALTH_UK

copy

CPM Floor: $2.50

svn Health&fitness contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for health and fitness

Deal ID:
SVNHEALTHFITNESSCNTXUK

copy

CPM Floor: $2.50

svn hobbies contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for hobbies and interests

Deal ID:
SVNHOBBIESCNTXUK

copy

CPM Floor: $2.50

svn HOBBIES UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis formats and crafts, collecting, comic books, drawing, music, woodworking, and other terms to group and rank consumers interested in diverse hobbies

Deal ID:
svn_HOBBIES_UK

copy

CPM Floor: $2.50

svn HOME UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from appliances, gardening, home repair, remodeling, and other terms to group and rank current or potential home owners

Deal ID:
svn_HOME_UK

copy

CPM Floor: $2.50

svn LAWGOVT UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

The Sovrn Law and Government segment includes keyword and categorization analysis from immigration, legal issues, US government resources, politics, and commentary terms to group and rank consumers interested in politics.

Deal ID:
svn_LAWGOVT_UK

copy

CPM Floor: $2.50

svn news contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for news

Deal ID:
SVNNEWSCNTXUK

copy

CPM Floor: $2.50

svn NEWS UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from international news, national news, and local news terms to group and rank consumers interested in news and current events

Deal ID:
svn_NEWS_UK

copy

CPM Floor: $2.50

svn pets contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for pets

Deal ID:
SVNPETSCNTXUK

copy

CPM Floor: $2.50

svn PETS UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from aquariums, birds, cats, dogs, large animals, reptiles, veterinary medicine, and other terms to identify consumers who own and love pets

Deal ID:
svn_PETS_UK

copy

CPM Floor: $2.50

svn politics contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for law, govt, and politics

Deal ID:
SVNPOLITICSCNTXUK

copy

CPM Floor: $2.50

svn real estate contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for real estate

Deal ID:
SVNREALESTATECNTXUK

copy

CPM Floor: $2.50

svn REALESTATE UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category from apartments, architects, and buying/selling homes to group and rank consumers in the market for real estate

Deal ID:
svn_REALESTATE_UK

copy

CPM Floor: $2.50

svn religion contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for relation and spirituality

Deal ID:
SVNRELIGIONCNTXUK

copy

CPM Floor: $2.50

svn RELIGION UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from Hinduism, Judaism, Buddhism, Christianity, Islam, Latter-Day Saints, Alternative, and other groups that fall into the religion segment

Deal ID:
svn_RELIGION_UK

copy

CPM Floor: $2.50

svn science contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for science

Deal ID:
SVNSCIENCECNTXUK

copy

CPM Floor: $2.50

svn SCIENCE UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from astrology, physics, geology, chemistry, and other terms to group and rank consumers within the scientific community or interested in science.

Deal ID:
svn_SCIENCE_UK

copy

CPM Floor: $2.50

svn shopping contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for shopping

Deal ID:
SVNSHOPCNTXUK

copy

CPM Floor: $2.50

svn SHOPPING UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis for beauty, body art, fashion, jewelry, clothing, accessories and other terms to group and rank consumers who are in the market for style products and ready to buy

Deal ID:
svn_SHOPPING_UK

copy

CPM Floor: $2.50

svn society contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for society

Deal ID:
SVNSOCCNTXUK

copy

CPM Floor: $2.50

svn SOCIETY UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from dating, marriage, weddings, senior living, and other terms

Deal ID:
svn_SOCIETY_UK

copy

CPM Floor: $2.50

svn sports contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for sports

Deal ID:
SVNSPORTSCNTXUK

copy

CPM Floor: $2.50

svn SPORTS UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from team sports, individual sports, extreme sports, and other terms to group and rank consumers who are sports enthusiasts

Deal ID:
svn_SPORTS_UK

copy

CPM Floor: $2.50

svn STYLE UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis for beauty, body art, fashion, jewelry, clothing, accessories and other terms to group and rank consumers who are in the market for style products and ready to buy

Deal ID:
svn_STYLE_UK

copy

CPM Floor: $2.50

svn tech contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for technology and computing

Deal ID:
SVNTECHCNTXUK

copy

CPM Floor: $2.50

svn TECH UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category from computers, cameras, cell phones, databases, graphics software, and other terms to group and rank consumers who are in the market for new technology products

Deal ID:
svn_TECH_UK

copy

CPM Floor: $2.50

svn travel contextual UK

  • Class: Contextual
  • Provider: Sovrn
  • Family: IAB1

Used third party crawler to categorize sites and manually reviewed for relevancy for travel

Deal ID:
SVNTRAVCNTXUK

copy

CPM Floor: $2.50

svn TRAVEL UK

  • Class: Consumer
  • Provider: Sovrn
  • Family: IAB1

Keyword and category analysis from adventure travel, air travel, bed & breakfasts, business travel, across all countries and terms to group and rank consumers who are in the market to travel or buy travel products and are ready to buy

Deal ID:
svn_TRAVEL_UK

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