Benefits

Sovrn

Low
discrepancy rate

Less than 10% discrepancies,
even with high volume zones
Sovrn

Account
management

Access to a technical resource
for fast, easy deployment
Sovrn

Low
latency

Fast response times and low time-
out percentages
Sovrn

Easy
integration

Our team does the heavy lifting
for you

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Meet the suite

Sovrn

Header API

For publishers who already have a custom header bidding implementation mediating their bid results or are using DFP to settle auctions. The API affords the highest level of customization for publishers with a dedicated technical resource.

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Sovrn

Header Code

Publishers who are using DFP to settle their header bidding auction can simply use sovrn’s meridian platform to create header bidding tags for use in DFP. This is the header bidding “easy button”.

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Sovrn

Header Adaptor

For publishers who want an adaptor for the Prebid.js open source code project. Adaptors for other mediation solutions are also available.

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Sovrn

Header Complete

And now for the total package: invoke all of your demand sources through one simple solution. Header Complete is easy to implement and includes mediation and third party integrations all inside the meridian platform.

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Additional benefits of header bidding

Publishers no longer have to prioritize partners based on estimates. Bidding is based on real prices, so no need for guesswork.

Sovrn
Header bidding maximizes revenue for every impression.

You now receive prices from every partner at once, so the impression is always awarded to the true highest bid.

Sovrn
Accurate and timely recording.

If your ad server is set up the right way, header bidding enables it to record the actual price paid for every single impression.

Sovrn
Lower discrepancies.

You now receive prices from every partner at once, so the impression is always awarded to the true highest bid.

Sovrn
Less on-going manual work.

Header bidding can require more upfront work depending on the implementation, but once it’s set up, you don’t have to constantly tweak your ad stack to get results.

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Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.

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