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NYC’s Advertising Week 2017 wrapped up on Friday after more than 100,000 leaders from the advertising, marketing, media and creative worlds spent five days debating, discussing and predicting the current and future state of the industry.

From topical daytime panel discussions and evening networking events, to late-night parties where the more “direct” conversations took place, Advertising Week was a full-on celebration of the economic and social impact of the evolving industry. Topics such as the importance of diversity, data-driven advertising, the future of adtech, and the influence of Artificial Intelligence (AI) and Augmented Reality (AR), give a taste of the broad spectrum of subjects covered throughout the event.

 

Read the whole article here: Four Key Takeaways from AdWeek New York

Source: MarTech Series

Article length: 773 words

Reading time: less than 6 minutes

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