BOULDER, Colo.–(BUSINESS WIRE)–SovrnⓇ, advocate and partner to independent publishers, who represent more than 80,000 websites, has risen to the top of the Pixalate Global Seller Trust IndexTM for April. The Global Seller Trust Index is an independent quality ranking for digital advertising.
“Every day the team at Sovrn gets up and works hard to ensure that our exchange is a transparent and trusted place for great publishers and advertising buyers,” said Walter Knapp, CEO of Sovrn. “The Pixalate rankings, along with independent third-party audits, creating a Publisher ID system, and close work with The Trustworthy Accountability Group, are all examples of our ongoing dedication to being a trusted part of the digital advertising ecosystem.”
Sovrn has continued the mission to provide trust and transparency with the recently completed acquisition of UK-based OnScroll to provide publishers and buyers access to 100% viewable ad inventory.
Pixalate’s Global Seller Trust Index analyzes more than 100 billion monthly ad impressions and delivers ratings based upon inventory quality and ad performance, along with traditional reach rankings.
To access a free copy of the Pixalate Global Seller Trust Index including the methodology, please visit: http://www.pixalate.com.
Sovrn believes content creators and publishers are the soul of the Internet. Their content is what makes the Internet great. That’s why we give content creators tools to make money; access to distribution and scale to grow their audience; and a massive data commons for extraordinary insights. At Sovrn we don’t just plug into the online advertising ecosystem. We own & operate the complete ad technology stack with direct connections to every major buyer in the world. Sovrn is headquartered in Boulder, Colo. with offices in Denver, New York and London. Follow us on Twitter @sovrnholdings.
Mark Piquette, 720-266-5119