We are excited to announce that the latest and greatest addition to the Sovrn Header Suite is here: Header Complete. Header Complete is the total package when it comes to header bidding. This solution has everything you need to start running header auctions with multiple demand partners, including mediation and comprehensive performance reporting.
Header Complete gives you:
- Actual bid amounts, not estimates
- Fast 240ms response time
- Full service integration
- 10+ partners in one integration
- Unified header bidding reporting for all your partners
- No long-term commitments
- Payment in just 30 days
Auctions with the highest yield are those with a dense pool of competitive bidders. Publishers used to limit the number of demand partners in their ad stack due to an unmanageable amount of passbacks. A partner-heavy waterfall also meant the constant headache of discrepancies. Header bidding has completely changed the game, giving you a low maintenance, low discrepancy option for increasing competition for your inventory. We generally recommend working and revenue lifts upwards of 30%.
Partners configured to work in Header Complete:
- Index Exchange
- more to come…
Our team will take on all the heavy lifting to get Header Complete live on your site. We will evaluate your strategy and monetization goals to implement a custom header bidding integration that meets your needs.