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        Sovrn Marketing team
        by: Sovrn Holdings
        October 30, 2015

        #asksovrn: What’s the Difference between CPM and RPM?

        Desktop/Mobile Ads, Analytics & Performance, #asksovrn

        In this episode of #asksovrn we answer “What’s the Difference Between CPM and RPM?” Ashley and Maggie, two Sovrn Publisher Advocates, […]

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        Sovrn Marketing team
        by: Sovrn Holdings
        August 21, 2015

        #asksovrn: What’s the difference between CPM for ATF vs BTF ads?

        Desktop/Mobile Ads, Ad Stack Strategies, Analytics & Performance, #asksovrn

        #QOTD – How many above vs. below the fold zones do you have? What’s the difference between CPM ATF & […]

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        Sovrn Marketing team
        by: Sovrn Holdings
        August 7, 2015

        #asksovrn: How Many Ads Should I Have On My Site?

        Ad Stack Strategies, Analytics & Performance, #asksovrn, Desktop/Mobile Ads

        #QOTD – How many ads should I have on my site? In this #asksovrn, Maggie and Ashley, two of our veteran […]

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        Sovrn Marketing team
        by: Sovrn Holdings
        August 7, 2015

        How To Set Price Floors To Make The Most Money With Display Advertising

        Desktop/Mobile Ads, Ad Stack Strategies, Monetization Strategies, Analytics & Performance, Meridian Support

        When it comes to CPM floor prices, Sovrn publishers are welcome to set floors at any rate at which they […]

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