Key Value Report Setup for //Signal Licensing

Last Updated May 13, 2019

Smooth performance is our goal. To ensure we don’t hit any snags in the implementation of //Signal Licensing, we ask that you set up daily automated reports in Google Ad Manager (GAM).  

We suggest you give us temporary admin access to GAM in order to pull the correct report, or you can set this up on your own with these simple steps:

  1. Within your GAM account, go to Reports > Queries > New Query.
  2. Name the report, e.g. “Sovrn Signal KV Report”
  3. Report Type: Historical
  4. Date Range: Month to date

signal-licensing-key-value-setup

5. Setup the filter: Key-values contains sovrn-reload 

6. Dimensions to include:

    • Time Unit = Date
    • Inventory = Key-values

7. Metrics to include:

    • Unfilled Impressions
    • Total Impressions
    • Total CPM
    • CPC revenue
    • Total average eCPM
    • Ad Server Impressions
    • Ad server average eCPM
    • Ad server CPM & CPC Revenue
    • AdSense impressions
    • AdSense Revenue
    • AdSense average eCPM
    • Ad Exchange impressions
    • Ad Exchange Revenue
    • Ad Exchange average eCPM
    • Yield group impressions
    • Yield group estimated revenue
    • Yield group estimated CPM

signal-licensing-key-value-setup-2

Scheduling & Permissions
    1. Generate report daily
    2. Share results with “amteam@sovrn.com”
    3. Save “amteam@sovrn.com” as a contact
    4. Ensure the the file type is a CSV
    5. SAVE

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