Sovrn Payment Types & Terms: How To Get Paid The Fastest

Here at sovrn we want to make sure that you know exactly how you are getting your earnings, the payment […]

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Symantec SSL/TLS Certificate Changes in 2018 for Website Publishers

In 2017, Google announced the plan to distrust the SSL/TLS certificates of Symantec and its subsidiary Certificate Authorities (CA’s), including […]

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GDPR – What you Need to Know and Next Steps

With just weeks to go until GDPR legislation comes into place on 25th May 2018, companies need to start putting […]

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The Chrome Ad Block Update Drops 15th February 2018

Starting on February 15th, the hammer is coming down. Google’s effort to stop the most egregious ad-experiences from driving more […]

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How to Report Bad Ads

Sovrn actively scans 100% of our bid responses looking for malicious activity which includes malware and redirects. The bad actors that insert malware and redirects into ads change their practices erratically, so there is a chance that we won’t catch every instance.

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Glossary of Digital Advertising Terms

There’s lots of lingo in digital advertising. Here we shed light on the terms so you can understand what the […]

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Best Practices for Outstream Video Advertising

Outstream advertising provides video revenue without the need for publisher video content. Advertisers love them because they are in-view ads, […]

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How To Reduce Header Bidding Discrepancies

One of the major benefits of header bidding versus standard waterfall is the promise of reduced discrepancies. In certain cases, […]

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The Absolute Beginner’s Guide to Google DFP

Organize your ad stack and increase your ad revenue with this step-by-step guide to Google DoubleClick for Publishers. DoubleClick for Publishers (DFP) […]

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Improving Ad Viewability

While the concept of viewability is relatively simple, measurement is not so straightforward. At this juncture, not every impression can […]

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The Complete Guide to Facebook & Instagram Ads

Why paid social? Facebook and Instagram are the powerhouses of modern day social media. The best way to harness their […]

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How to Install Third-Party Video Ad Tags in DFP: A Step-by-Step Guide

Installing third-party video ad tags in DFP may seem difficult, but it’s actually a fairly simple procedure. Here are step-by-step […]

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The Guide to Facebook Instant Articles, Google AMP & Apple News

What they are, how they are shaking up online publishing and mobile content discovery, and how to use them to […]

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Sovrn Ad Sizes Guide

Learn all the programmatic ad sizes to monetize your websites content on the Sovrn network.

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How to Get Started with Sovrn In-Stream Video

Video advertising is becoming increasingly popular with publishers. This is because of two main factors: one, it generates 2-3x the […]

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How to Pass Back from Sovrn to AdSense, and Why Using Both Makes You More Money

One question we often hear from publishers is, “How can I use Sovrn while still using AdSense?” Our answer? Have […]

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The Definitive Guide to Header Bidding

Header bidding is revolutionizing the digital advertising world, and for good reason – it works. Not only does header bidding […]

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Download: The 2016 Digital Advertising Trendspotting Guide

2016 is here and digital advertising is changing faster than ever. New technologies such as header bidding have revolutionized the […]

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Header Bidding: What’s in it for Publishers?

Header bidding is a huge advance for programmatic advertising. In this brief, we’ll go through how it works, what it means for publishers, and what to look out for, so you can decide if header bidding is for you.

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How to Select Display Ad Sizes For Your Site Layout

Choosing ad units that fit into your already existing site layout is a key component of a successful monetization strategy. […]

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Whitepaper: Leveling the playing field – How Sovrn is helping independent publishers take advantage of Big Data

A deep-dive into Big Data from the publisher’s perspective. sovrn firmly believes publishers should have the same tools in their […]

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How To Set Price Floors To Make The Most Money With Display Advertising

When it comes to CPM floor prices, Sovrn publishers are welcome to set floors at any rate at which they […]

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8 Steps to Installing Ad Tags in DFP

If an advertiser or ad network sends you a piece of creative code (also known as an ad tag) that […]

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