Sovrn Holdings, Inc., Acquires VigLink to Expand Suite of Products and Services for Publishers New commerce products will provide Sovrn publishers more tools to generate revenue from the content they create and consumers they reach BOULDER, CO & SAN FRANCISCO, CA (December 13, 2018) – Sovrn Holdings, Inc, a publisher-focused technology firm and programmatic advertising […]
Month: December 2018
Introducing Sovrn Commerce
Stories stoke our interests and intentions. Interests and intentions result in commerce. Publishers are at the core of the modern consumer journey. The content they create drives billions of dollars in purchasing behavior annually, and generates the majority of consumer interest and intention. Stories, anecdotes, reviews, and references from trusted sources both off and online […]
4 Ways to Optimize Your Auctions and Increase Revenue Based on Your Header Bidding Data
Header Bidding Analytics gives you the vision—and the power—to make faster, smarter decisions. Join the free Header Bidding Analytics Beta Data gives you power. It guides your strategies, your decisions, and ultimately your revenue potential. Without a full picture of your header bidding data, it can be difficult to move quickly and confidently—and as we […]