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Decoding DFP: A Webinar Recording for DFP Beginners

Sovrn Publisher Advocate // November 9, 2016

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There’s no doubt about it – DFP is complicated with a steep learning curve. Listen to this webinar recording to learn easy-to-follow steps to organize your ad stack and increase your ad revenue.

This webinar will teach you:
• When to use DFP Small Business or DFP Premium
• Common DFP terms, such as line items, creatives, and orders
• Tips for organizing inventory
• How to create ad units and generate ad unit code
• How to create orders and line items
• How to associate creatives to line items

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