Sovrn tops list of trusted programmatic advertising supply sources
April 4, 2017, BOULDER, Colo.—Sovrn®, advocate and partner to independent publishers, who represent more than 80,000 websites, has received the #1 rank for viewability in the Pixalate US Seller Trust Index for February. The US Seller Trust Index is an independent quality ranking for digital advertising.
“We work with thousands of professional independent publishers. They represent tens of thousands of interesting and engaging websites and reaching nearly a billion consumers each month,” said Sovrn CEO, Walter Knapp. “Those publishers deserve a partner who believes in a clean, trustworthy advertising supply chain because that is the absolute best way to ensure they get the value they deserve for their work.”
Pixalate’s Global Seller Trust Index analyzes more than 100 billion monthly ad impressions and delivers ratings based upon inventory quality and ad performance, along with traditional reach ranking.
To access a free copy of the Pixalate Global Seller Trust Index including the methodology, please visit www.pixalate.com.
Sovrn believes content creators and publishers are the soul of the Internet. Their content is what makes the Internet great. That’s why we give content creators tools to make money; access to distribution and scale to grow their audience; and a massive data commons for extraordinary insights. At Sovrn we don’t just plug into the online advertising ecosystem. We own & operate the complete ad technology stack with direct connections to every major buyer in the world. Sovrn is headquartered in Boulder, Colo. with offices in Denver, New York, and London. For more information, please visit sovrn.com or follow on Twitter @SovrnHoldings