Sovrn Holdings, Inc. Announces Acquisition of Monetizer 101

We're excited to improve conversion rates and drive higher revenue by combining our solutions for publishers. Learn More

Mobile Video Viewing Builds Force in 2016

Mobile Video Ads sovrn.com

Mobile video views are predicted to skyrocket this year. In 2015, 20% of video views happened on mobile devices. Now in 2016, up to 50% of video views are estimated on mobile devices. Why are advertisers so hot on video ads? The average click-through-rate (CTR) of video ads is 1.84 percent, the highest CTR of all […]

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