In this interview, we discuss digital marketing and content strategies with Peter Houston, Editor at Large for TheMediaBriefing.com and Founder of Flipping Pages, a digital media consultancy for publishers. First off, can you tell us a little bit about yourself and how you help publishers? Since you are based in the U.K., our customers in […]
WordPress is a fantastic platform on which to host your blog or website. But it’s not a perfect out-of-the-box solution; WordPress functions best in conjunction with plugins. So here’s a collection of the best WordPress plugins that will help your site run smoothly. I’ve personally used all of these and consider them indispensable. And the […]
Webinars are a fantastic way to generate new leads, connect with your customers, and grow your business. However, webinars are not for the faint of heart. They take a lot of preparation, and because they’re live, can be stressful if technical problems occur. Here are eleven best practices for hosting a webinar that is informative, engaging, and […]
So we recently gave you a peek at 6 things publishers should never do. Now, we’re going to dive into the good stuff. Do these! And if you have another “must-do” please share it with us! 1. Be consistent. You’ll hear this a lot in the world of online publishing. It is important to find a […]
For Internet marketers who’ve been in the business for awhile, guest posting may seem just a little bit passé. It used to be a fairly rare form of marketing, since it was usually a method used by individual bloggers to get the word out there about their blog. Once Internet marketers discovered it could be […]