Start Measuring Viewability: Free Viewability Tracker

Analytics & Reporting

They say the only true path to improvement is through constant measurement. We created a viewability measurement tool to help […]

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Video: Header Bidding Explained in 14 Minutes

Header Bidding

If someone asked you to explain header bidding in a few sentences, could you do it? While the concept of […]

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Video Advertising Transparency: How to Make your Supply Attractive to Advertisers

Video

In our effort to advocate for our publisher base, Sovrn Holdings strives to provide a fully transparent and well-segmented supply […]

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