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YOUR PERSONAL INFORMATION MAY BE PROCESSED BY US IN THE COUNTRY WHERE IT WAS COLLECTED AS WELL AS OTHER COUNTRIES (INCLUDING THE UNITED STATES) WHERE LAWS REGARDING PROCESSING OF PERSONAL INFORMATION MAY BE LESS STRINGENT THAN THE LAWS IN YOUR COUNTRY.
Personal Information You Provide to Us
The Personal Information we gather from you helps us provide the services you request and learn more about the use of the Lijit Services. We collect the following Personal Information that you submit to us voluntarily:
Our registration process requires you to provide Lijit with a valid email address and a username and password of your choice, among other information. We may also request optional information to support your use of the Services, such as your first and last name, year of birth, zip code, and country of residence. When you sign up to receive a Lijit newsletter, we will collect your email address. When you contact us by sending us an email, we will collect any information that is contained in your email. When you create an account as a Publisher, we collect your username and password. We may collect information about the categories of Content you typically make available to others. We may collect information related to your PayPal account from you if you, as a Purchaser, participate in our advertising network. If you, as a Publisher or Reader, sign up for a Lijit Alert or newsletter, we collect your email address.
You can choose not to provide us with certain information, but this may limit the features of the Lijit Services you are able to use.
Information Collected Via Technology
We make available a Lijit “opt-out” cookie that you may download to your browser. If this cookie is installed on your browser, we will not collect anonymous site visit data on that browser. Click Opt-Out to install this cookie.
Our opt-out tool is cookie-based. This opt-out tool only prevents us from collecting site visit data pertaining to you on the browser on which it is installed, and will only function if your browser is set to accept third-party cookies. If you delete an opt-out cookie from a browser’s cookie files, we will collect site visit data from that browser until an opt-out cookie is reset on that browser.
Additionally, you may prevent us from collecting information on a browser by blocking third-party cookies in that browser. If you block third-party cookies from being set on your browser, you may not be able to enjoy some features or functionality of, and you may see the same content and advertisements repeatedly on some Publisher sites. The Lijit opt-out cookie is designed to persist for 25 years.
Information from Other Sources
We may receive Personal Information about you from other sources like telephone or fax, from third parties that provide services for us in connection with the Lijit Services, or from third parties that you add to your network. We may add this information to the information we have already collected from you via the Lijit Services.
Use of Information We Collect
In general, Personal Information you submit to us is used by us to register you for our Lijit Services, to respond to requests that you make, to improve our Lijit Services and to better tailor the features, performance and support of the Lijit Services, and to offer you additional information, opportunities, and functionality. We may also use your Personal Information to provide you with electronic newsletters, “Lijit Alerts”, or promotional e-mails, should you request to receive such communications from us. Unless you indicate that you do not want Lijit to do so, Lijit may use the username and password that you use for your Lijit account to log in to other online services on which you provide content, in order to index the content you have provided on such services. Lijit will use your payment account information to make payments to you as part of our advertising network, if applicable.
One of the features behind the Lijit Services is that our Publishers may aggregate existing information about themselves, such that it may be searched by others. Therefore, you should assume that any information you enter into or post on the Lijit Services (excluding your registration information) will be openly shared with Readers. Please be aware that if you enter any Personal Information into publicly available sections of the Lijit Services, this information will be displayed to anyone who has access to these sections.
We may create Anonymous Information records from Personal Information by excluding information (such as your name or email address) that makes the information personally identifiable to you. We may use Anonymous Information to analyze usage patterns so that we may enhance our Lijit Services. We reserve the right to use and disclose Anonymous Information to third parties in our discretion.
We use Anonymous Information on Readers’ activities at Publisher websites, such as page views and search queries, to provide aggregate information to Publishers so that they can improve their offerings and to present more relevant advertising to Readers on Publisher websites that participate in our Advertising Network.
Disclosure of Information
We may provide your Personal Information to third party service providers who work on behalf of or with us to provide some of the services and features of the Lijit Services and to help us communicate with you. Examples of such services include sending email, analyzing data, providing marketing assistance, processing payments (including credit card payments), and providing customer service. However, these service providers do not have any independent right to share this information (except pursuant to a legal requirement such as a subpoena or warrant).
We share Anonymous Information with our partners, advertisers, and other third parties in our discretion. For example, we may share Anonymous Information related to a specific Cookie to enable advertisers or ad servers to display relevant ads, based on the Content, search terms, and demographic profile viewed in connection with that Cookie.
We may disclose your Personal Information if we believe in good faith that such disclosure is necessary to (a) comply with relevant laws or to respond to subpoenas or warrants served on us; or (b) to protect and defend the rights or property of Lijit, you, or third parties. You hereby consent to Lijit sharing your Personal Information under the circumstances described herein.
Unless you contact us to request the deletion of your Publisher account, we will retain data for as long as it is necessary to fulfill a legitimate business purpose or as required by law.
Choices Regarding Personal Information
Unsubscribe instructions will accompany each newsletter or promotional communication we send you. You can always contact us in order to change your preferences with respect to informational/promotional contacts, by emailing us at support at Lijit dot com.
Changes to Your Personal Information
The Lijit Services display some of the information you enter when you create your account by registering as a Publisher, such as your username (or display name) and bio, as well as your network of connections. Of this information, you may access and remove or modify only your bio and display name. If you wish to change your email address or other contact information that is not displayed, you may login to your Lijit account, select the “Account” option, and edit your contact details. To prevent any other information from the account being displayed by the Lijit Services, you may contact us at support@Lijit.com to delete your account. When we delete Personal Information about you, it will be deleted from our active databases but may remain in our archives.
Privacy of Minors
We do not knowingly collect or maintain Personal Information from those who are under 13 years old.
Security and Confidentiality
Lijit has put in place commercially reasonable physical, electronic, and managerial procedures to safeguard and secure the Personal Information we collect. However, no company, including Lijit, can fully eliminate security risks associated with Personal Information.