Usage-based pricing so you keep more of what you earn.
Direct to Demand
Connect to all of Sovrn’s 55+ DSP partners with no take-rates.
Expert Team
Dedicated team of Ad Ops specialists, with over 25+ years of combined publisher-side experience.
Third-Party Flexibility & Interoperability
60+ SSP and bidder-direct connections.
Enterprise Developer Tools
Built for Ad Ops professionals to cover more ground, without the need to submit tickets.
Real-time & Robust Custom Reporting
Real-time impression data available two minutes after ad render.
Flexible Ad Management Solutions
Fully Outsourced
Sovrn Manages all demand and Google Ad Manager (GAM). Publisher receives GAM access for campaign trafficking.
Partially Outsourced
Use your Google Ad Manager account and let Sovrn handle everything else, including setting up line items and automated reporting.
In-House
Bring your own demand and leverage Sovrn’s wrapper, configuration tools, analytics, support, and strategy.
Industry Leading Analytics
Data is key to your success. Our comprehensive reporting suite is designed for ad operations, sales, management, and accounting teams. Choose from prebuilt dashboards or customize across 40+ dimensions and 20+ measures.
Pre-Built Dashboards
Quickly and easily understand the dimensions that matter most.
Real-Time Data
Measure performance impact immediately following changes.
Deep Dive
Create custom reports, dashboards, and visualizations to suit your business intelligence needs.
Game-Changing Capabilities
Easy Setup
Reduce the need for engineering resources with self-service features. Easily manage your ads.txt and more.
Configuration Management
Track and measure changes. True A/B testing. Audit trail and version history.
Data
Solve for the cookie-less future. Enrich your first-party data with Sovrn’s Data Collective.
We’re Certified
Sovrn has earned the highest possible industry certifications for trust and transparency. We’re proud to be a Google Certified Publishing Partner and IAB/TAG certified.
Efficient Bidder Technology
Engineered for performance and speed. Our proprietary wrapper improves performance by running a single page-level auction instead of individual ad-unit-level auctions.
Justin Wohl, Chief Revenue Officer at Salon says:
Through a combination of higher CPMs and increased impressions, Sovrn Ad Management delivered an 80% increase in revenue when compared to our previous vendor solution. In fact, our resulting eCPM was 23% higher than our prior solution during that time and as such attributed to a significant tailwind for our programmatic business.
Dedicated team of Ad Ops specialists, with 25+ years of combined publisher-side experience, covering strategy and support.
Low Fee
Usage-based pricing so you keep more of what you earn.
Direct to Demand
Connect to 55+ DSP partners with no take rates. One dollar transacted at the DSP level translates to $1 directly to the publisher.
Real-time & Robust Custom Reporting
Unify all your reporting into one dashboard.
Real-time impression data available two minutes after ad render, unlocking new opportunities for business intelligence and ad optimization.
3rd Party Interoperability & Flexibility
60+ SSP and bidder-direct connections. Simply check a box to integrate third-party ad tech vendors like HUMAN, Ad Lightning, and Confiant.
Enterprise Developer Tools
A/B test ad layouts, bidder integrations, and more — without competing with your engineering backlog. Track changes made across your ad ops teams and easily revert to previous versions.
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