Best Use of Tech Finalist at Marketing New Thinking Awards

Last night, 27th September 2017, the Marketing New Thinking Awards, held at the iconic One Marylebone in London, saw Sovrn yet again reach the final for another award for our innovative Viewable Engagement Time product (Read this to see how //Signal works). Amongst others, Sovrn also recently won The Drum Award for “Best Overall Technology for […]

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Sovrn UK Verified by JICWEBS for Anti-Fraud Work

Our mission from the outset has always been to build a premium ad network of publishers free of fraud and built on trust, so we’re extremely pleased to announce that we have now also been verified in the UK by the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry auditor ABC […]

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How Should Publishers Assess the Value of Demand Partners?

As digital publishers keep striving to save time and make money, they are taking a closer look at the value their ad-technology partners bring to the table. A recent AdExchanger article offered a detailed view covering the publisher’s quest for partners that drive both yield and engagement, as well as the trend for slimming down […]

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