Sovrn Holdings, Inc. Announces Acquisition of Monetizer 101

We're excited to improve conversion rates and drive higher revenue by combining our solutions for publishers. Learn More

My Website Was Cloned! What Should I Do?

stairs to the beach

Recently, Sovrn discovered that a website owned and operated by one of our publishers had been cloned. The cloned site exactly mirrored the legitimate site’s layout and design, but it had porn-related links, images, and content. To our knowledge, nothing like this had previously happened to a publisher in our network, so we took quick […]

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Adding //Signal as an Ad Serving Option

Adding //Signal as an Ad Serving Option sovrn.com

Does this sound like you? “It was frustrating that we got the same revenue per pageview for a reader who was on a page for 10 seconds and a reader that was on a page for 2 minutes, I knew we could do better.” – Jan Van Der Crabben, Ancient History Encyclopedia If you’re looking […]

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Header Bidding Explained: Terms to Know

books on coding

Today we are going break down all of the different elements of a header bidding implementation, from the header bidding wrapper to DFP line items, to help you better understand the mechanics of how header bidding works. A quick technical overview of header bidding Before we jump into the specific elements involved in a header […]

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4 Content Distribution + Analysis Tools Every Publisher Needs To Know

friends on a blanket

Originally published on ProBlogger on 6/1/2015. You put in countless hours to create the highest quality content possible week after week. Maybe you even spend money on hiring a graphic designer to make your work look even better. But what good is a solid piece of content if it’s not being put in front of the […]

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