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October 16, 2018

Major Ad Exchanges Commit to Full Transparency, Efficiency, and Fair-Market Principles

In an open letter to advertisers and publishers, Sovrn, Rubicon Project, OpenX, PubMatic, SpotX, and Telaria, pledged to uphold a set of Marketplace Principles that […]

Read More…

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DFP Rebranding 2018

We Have A Floor For Viewability — Do We Need A Ceiling Too?

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