What is the Minimum Pageviews Limit to Join Sovrn?

Monetization

Many display ad networks like OpenX and Rubicon require a minimum number of pageviews for websites to be eligible for display […]

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5 Ways for Publishers to Get Retargeting Right

Tools & Tech

As a relatively new technology, site retargeting–the practice of serving targeted display ads to people who have previously visited your […]

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5 Must-Read Mobile Video Advertising Tips

Mobile

Nothing like ending a long day with a few cat videos while you decompress on the couch, right? If you agree […]

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Tips for Formatting the Perfect Blog Post

Tools & Tech

I bet you write some pretty awesome content on your blog. However, you may be wondering why your readers are […]

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SEO Tips: 3 Keyword Research Strategies You Can Actually Profit From

Analytics & Reporting

Trying to make more money from your blog ads by boosting traffic on your site? It’s crucial to an SEO strategy […]

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Under the Hood: A Look at Sortable’s Header Bidding Set Up

Header Bidding

Scaling Ad Operations Sortable Ad Engine helps publishers automate their ad operations allowing them to focus on creating great content, […]

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The #1 Google AdSense Mistake

Monetization

Google Adsense is a wonderful tool for bloggers of all sizes who want to make money from their websites with […]

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Header Bidding Tips: Setting up Header Bidding in DFP

Header Bidding

The very first step to any header bidding setup in DFP is planning. Because many of the elements and settings […]

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Video: What is Google AMP?

Distribution

Google AMP is short for the Accelerated Mobile Pages Project and it’s an open source initiative led by Google designed […]

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Header Bidding Explained: Terms to Know

Header Bidding

Today we are going break down all of the different elements of a header bidding implementation, from the header bidding […]

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What is Header Bidding?

Header Bidding

The question on everyone’s lips this year is “what is header bidding?” Header bidding is a huge advance for programmatic […]

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Video: Header Bidding Explained in 14 Minutes

Header Bidding

If someone asked you to explain header bidding in a few sentences, could you do it? While the concept of […]

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New Google Algorithm Slams Popups and Interstitials

Mobile

On Tuesday, August 23 Google made a pretty big announcement about helping users easily access content on mobile by updating their […]

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What’s the Difference Between Asynchronous and Synchronous Ad Tags?

Monetization

If you’re a blogger or professional publisher monetizing your site through some form of display advertising, you’ve more than likely […]

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Sovrn Playlists

Media

Keep inspired and humming all day with our handpicked mixes. Come back each month for new playlists created by the […]

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How to Install Sovrn Ad Tags on a WordPress Site

Tools & Tech

Follow these steps to properly install your Sovrn ad tags on your WordPress website. Please note that if the code […]

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Infographic: Is Your Site Ready for Header Bidding?

Header Bidding

When header bidding was new to the advertising scene one short year ago, the new innovation was really only accessible […]

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#asksovrn: What is Dynamic Allocation?

Monetization

We receive a lot of questions about dynamic allocation, so wanted to definite it and explain how to set it […]

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