A Partner-Agnostic Solution Livingly Media owns and operates four well-known online brands: their flagship lifestyle website, Livingly.com; entertainment news site, […]
Under the Hood: SpanishDict.com and Their Header Bidding Journey
Header BiddingWaterfall optimization headaches Each morning, Ahmed Karim, Ad Operations Lead at SpanishDict dedicated significant time adjusting price floors and passbacks […]
Graphiq Increases Revenue by More than 40% with Header Bidding
Header BiddingAs for many other publishers, header bidding has been a boon for Graphiq’s advertising revenue. “We started header bidding in […]
Webinar Best Practices: 11 Tips for Hosting a Next-level Webinar
Social MediaWebinars are a fantastic way to generate new leads, connect with your customers, and grow your business. However, webinars are not […]
Viewability Measurement: Understanding Viewable Engagement Time
ViewabilityViewability is a red hot topic in the ad tech space right now. But why now? Well, there are multiple […]
6 Common DFP Pitfalls to Watch Out For
MonetizationBy now, you’re probably aware of the benefits of using DFP, Google’s ad server for publishers. DFP offers more flexibility, can […]
5 Key Benefits of Display Advertising for Bloggers
MonetizationAccording to a recent survey of publishers from Sovrn, TapInfluence and Viglink, 72% percent of professional publishers named display advertising […]
7 Easy Ways to Speed Up Your Ads
MonetizationOne question we often hear from publishers is, “How can I speed up my ads?” More than ever, it’s important that […]
7 Lucky Mobile Advertising Trends
MobileWe’ve heard it over and over that mobile is exploding, mobile is booming, mobile is the next big thing. Well, […]
What is the Minimum Pageviews Limit to Join Sovrn?
MonetizationMany display ad networks like OpenX and Rubicon require a minimum number of pageviews for websites to be eligible for display […]
5 Ways for Publishers to Get Retargeting Right
Tools & TechAs a relatively new technology, site retargeting–the practice of serving targeted display ads to people who have previously visited your […]
5 Must-Read Mobile Video Advertising Tips
MobileNothing like ending a long day with a few cat videos while you decompress on the couch, right? If you agree […]
Tips for Formatting the Perfect Blog Post
Tools & TechI bet you write some pretty awesome content on your blog. However, you may be wondering why your readers are […]
SEO Tips: 3 Keyword Research Strategies You Can Actually Profit From
Analytics & ReportingTrying to make more money from your blog ads by boosting traffic on your site? It’s crucial to an SEO strategy […]
Under the Hood: A Look at Sortable’s Header Bidding Set Up
Header BiddingScaling Ad Operations Sortable Ad Engine helps publishers automate their ad operations allowing them to focus on creating great content, […]
The #1 Google AdSense Mistake
MonetizationGoogle Adsense is a wonderful tool for bloggers of all sizes who want to make money from their websites with […]
Header Bidding Tips: Setting up Header Bidding in DFP
Header BiddingThe very first step to any header bidding setup in DFP is planning. Because many of the elements and settings […]
Video: What is Google AMP?
DistributionGoogle AMP is short for the Accelerated Mobile Pages Project and it’s an open source initiative led by Google designed […]
