About our cookies

Last Updated January 5, 2022

Sovrn provides technology-based services that allow our customers to generate revenue by selling advertising space on their websites or other internet-connected properties, or by connecting people to goods and services offered by various merchants and/or brands. Sovrn does not collect, nor do our services require, any information that could identify an individual ‘in the real world.’

Cookies are widely used to support information gathering that provides insights into how individuals are interacting with websites, and to provide website performance data. A cookie is a small bit of information that is sent to and stored in a browser by a website you visit or by that website’s service partners. They are used to store and receive identifiers and other information on computers, phones and other devices. By saving information in a cookie, websites can remember preferences or recognize browsers from one visit to another or from one website to another. Only the site or service that places a particular cookie can read the contents of that cookie each time it communicates with your browser. Other technologies, including data we store on your web browser or device and identifiers associated with your device are used for similar purposes. In this policy, we refer to all of these technologies as “cookies.”

Most web browsers will allow you to turn off cookies. To do this, look at the “help” menu on your browser. However, switching off cookies may restrict your use of the website and/or affect the way in which it performs. We should add that opting out of advertising cookies will not mean you won’t see ads, just that they won’t be tailored to you. Visit www.allaboutcookies.org to learn more about cookies and how to block cookies using different types of browsers or mobile devices.

Sovrn operates the following websites where cookies and similar technologies are used for varying purposes, depending on the site. For more information on the types of data we process and our privacy practices, please review the Sovrn Privacy Policy.



Sovrn.com

Cookie Duration Description
Necessary
csrftoken 1 year This cookie is associated with Django web development platform for python. Used to help protect the website against Cross-Site Request Forgery attacks
cookielawinfo-checkbox-advertisement 1 year Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the “Advertisement” category .
__hssrc session This cookie is set by Hubspot whenever it changes the session cookie. The __hssrc cookie set to 1 indicates that the user has restarted the browser, and if the cookie does not exist, it is assumed to be a new session.
cookielawinfo-checkbox-necessary 11 months This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category “Necessary”.
cookielawinfo-checkbox-functional 11 months The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category “Functional”.
cookielawinfo-checkbox-performance 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category “Performance”.
cookielawinfo-checkbox-analytics 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category “Analytics”.
cookielawinfo-checkbox-others 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category “Other.
viewed_cookie_policy 11 months The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
_pinterest_referrer past This cookie is set by Pinterest to track the use of its services.
_routing_id session This cookie is set by Pinterest that collects statistical details to track the use of its services.
__cf_bm 30 minutes This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.
_pinterest_sess 1 year This cookie is set by Pinterest that collects statistical details to track the use of its services.
_auth 1 year This cookie is set by Pinterest that collects statistical details to track the use of its services.
sp_t 1 year The sp_t cookie is set by Spotify to implement audio content from Spotify on the website and also registers information on user interaction related to the audio content.
language 1 year This cookie is used to store the language preference of the user.
lang session This cookie is used to store the language preferences of a user to serve up content in that stored language the next time user visit the website.
bcookie 2 years LinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser ID.
lidc 1 day LinkedIn sets the lidc cookie to facilitate data center selection.
__hssc 30 minutes HubSpot sets this cookie to keep track of sessions and to determine if HubSpot should increment the session number and timestamps in the __hstc cookie.
sp_landing 1 day The sp_landing is set by Spotify to implement audio content from Spotify on the website and also registers information on user interaction related to the audio content.
Analytics
_ga 2 years The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
_gid 1 day Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website’s performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
_gat_gtag_UA_52355958_2 1 minute This cookie is set by Google and is used to distinguish users.
__hstc 1 year 24 days This is the main cookie set by Hubspot, for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).
hubspotutk 1 year 24 days This cookie is used by HubSpot to keep track of the visitors to the website. This cookie is passed to Hubspot on form submission and used when deduplicating contacts.
_gcl_au 3 months Provided by Google Tag Manager to experiment advertisement efficiency of websites using their services.
vuid 2 years Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos to the website.
Advertisement
_mkto_datetime 1 month This cookie is set by Marketo.
bscookie 2 years This cookie is a browser ID cookie set by Linked share Buttons and ad tags.
test_cookie 15 minutes The test_cookie is set by doubleclick.net and is used to determine if the user’s browser supports cookies.
Other
cookielawinfo-checkbox-other 1 year No description available.
__debugmode__ session No description
geoEdition 1 day No description available.
undefined never No description available.
_pin_unauth 1 year No description available.
UserMatchHistory 1 month Linkedin – Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor’s preferences.
AnalyticsSyncHistory 1 month No description
li_gc 2 years No description
blog_modal 2 months No description
loglevel never No description available.
adEdition 1 day No description available.


Whatsnewinpublishing.com
Cookie Duration Description
Advertisement
tuuid_lu 1 year This cookie, set by BidSwitch, stores a unique ID to determine what adverts the users have seen while visiting an advertiser’s website. This information is then used to understand when and how often users will see a certain banner.
TDCPM 1 year TDCPM cookie is set by Cloudflare service to store a unique ID that identifies a returning user’s device which is then used for targeted advertising.
uuid 1 year 27 days To optimize ad relevance by collecting visitor data from multiple websites such as what pages have been loaded.
OAID 1 month This cookie is set when an AdsWizz website visitor have opted out the collection of information by AdsWizz service or opted to disable the targeted ads by AdsWizz.
GUCS session This cookie is set by Yahoo.
B 1 year This Cookie is used by Yahoo to anonymously store data related to user’s visits, such as the number of visits, average time spent on the website and what pages have been loaded. This data helps to customize website content to enhance user experience.
loc 1 year 1 month AddThis sets this geolocation cookie to help understand the location of users who share the information.
TDID 1 year TDID cookie is set by Cloudflare service to store a unique ID that identifies a returning user’s device which is then used for targeted advertising.
tuuid 1 year The tuuid cookie, set by BidSwitch, stores an unique ID to determine what adverts the users have seen if they have visited any of the advertiser’s websites. The information is used to decide when and how often users will see a certain banner.
c 1 year This cookie is set by Rubicon Project to control synchronization of user identification and exchange of user data between various ad services.
fr 3 months Facebook sets this cookie to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin.
YSC session YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.
VISITOR_INFO1_LIVE 5 months 27 days A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.
yt-remote-device-id never These cookies are set via embedded youtube-videos.
yt-remote-connected-devices never These cookies are set via embedded youtube-videos.
icu 3 months This cookies is used to select ads and limit the number of a times a user sees a particular ad. The information stored in the cookies are how times an ad has been shown, how recently an ad has been shown, or how many total ads have been shown.
uuid2 3 months The uuid2 cookie is set by AppNexus and records information that helps in differentiating between devices and browsers. This information is used to pick out ads delivered by the platform and assess the ad performance and its attribute payment.
yt.innertube::requests never These cookies are set via embedded youtube-videos.
yt.innertube::nextId never These cookies are set via embedded youtube-videos.
NID 6 months NID cookie, set by Google, is used for advertising purposes; to limit the number of times the user sees an ad, to mute unwanted ads, and to measure the effectiveness of ads.
test_cookie 15 minutes The test_cookie is set by doubleclick.net and is used to determine if the user’s browser supports cookies.
IDE 1 year 24 days Google DoubleClick IDE cookies are used to store information about how the user uses the website to present them with relevant ads and according to the user profile.
_fbp 3 months This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.
ljtrtb 1 year Lijit Advertising Platform sets this cookie temporarily, when multiple partners pass their IDs to the platform simultaneously. To avoid conflicts, each partner’s ID is stored using separate cookies, which are merged to the ljtrtb cookie when it is available.
Analytics
_ga 2 years The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.
_gid 1 day Installed by Google Analytics, _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website’s performance. Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously.
_gat_gtag_UA_115742274_1 1 minute This cookie is set by Google and is used to distinguish users.
__hstc 1 year 24 days This is the main cookie set by Hubspot, for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).
hubspotutk 1 year 24 days This cookie is used by HubSpot to keep track of the visitors to the website. This cookie is passed to Hubspot on form submission and used when deduplicating contacts.
_gcl_au 3 months Provided by Google Tag Manager to experiment advertisement efficiency of websites using their services.
vuid 2 years Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos to the website.
CONSENT 16 years 3 months 21 days 7 hours 29 minutes These cookies are set via embedded youtube-videos. They register anonymous statistical data on for example how many times the video is displayed and what settings are used for playback.No sensitive data is collected unless you log in to your google account, in that case your choices are linked with your account, for example if you click “like” on a video.
uvc 1 year 1 month Set by addthis.com to determine the usage of addthis.com service.
UID 2 years No description available.
Functional
__hssc 30 minutes HubSpot sets this cookie to keep track of sessions and to determine if HubSpot should increment the session number and timestamps in the __hstc cookie.
sp_t 1 year The sp_t cookie is set by Spotify to implement audio content from Spotify on the website and also registers information on user interaction related to the audio content.
sp_landing 1 day The sp_landing is set by Spotify to implement audio content from Spotify on the website and also registers information on user interaction related to the audio content.
__cf_bm 30 minutes This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.
lidc 1 day LinkedIn sets the lidc cookie to facilitate data center selection.
Necessary
cookielawinfo-checkbox-advertisement 1 year Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the “Advertisement” category
__hssrc session This cookie is set by Hubspot whenever it changes the session cookie. The __hssrc cookie set to 1 indicates that the user has restarted the browser, and if the cookie does not exist, it is assumed to be a new session.
PHPSESSID session This cookie is native to PHP applications. The cookie is used to store and identify a users’ unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
__cfruid session Cloudflare sets this cookie to identify trusted web traffic.
AWSELB session Associated with Amazon Web Services and created by Elastic Load Balancing, AWSELB cookie is used to manage sticky sessions across production servers.
gdpr_status 6 months 2 days This cookie is set by the provider Media.net. This cookie is used to check the status whether the user has accepted the cookie consent box. It also helps in not showing the cookie consent box upon re-entry to the website.
sessionId session This cookie is used by the website to store the user’s session ID.
crumb session This cookie is set by websites that uses SquareSpace platform. The cookie is used to prevent cross-site request forgery (CSRF).
viewed_cookie_policy 11 months The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
cookielawinfo-checkbox-necessary 11 months This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category “Necessary”.
cookielawinfo-checkbox-functional 11 months The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category “Functional”.
cookielawinfo-checkbox-performance 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category “Performance”.
cookielawinfo-checkbox-analytics 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category “Analytics”.
cookielawinfo-checkbox-others 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category “Other.
Others
xidseq session Description unavailable.
LD past Description unavailable.
wla42 7 days Description unavailable.
wp_ak_osn 2 months Description unavailable.
DcLcid 3 months Description unavailable.
BIGipCookie session Description unavailable.
f never Description unavailable.
E session Description unavailable.
at-rand never Description unavailable.
wp_geo 1 hour Description unavailable.
wp_country 1 hour Description unavailable.
rx_ss 18 hours Description unavailable.
uuid-s 1 month Description unavailable.
idsync-uuid session Description unavailable.
idsync-uuid-s session Description unavailable.
idsync-ts session Description unavailable.
idsync-ts-s session Description unavailable.
idsync-qs session Description unavailable.
idsync-qs-s session Description unavailable.
dax_listenerid 1 year 5 months 22 days Description unavailable.
msToken 10 days Description unavailable.
tt_csrf_token session Description unavailable.
R6kq3TV7 9 hours Description unavailable.
_pnss 27 years 4 months 15 days Description unavailable.
FCCDCF 12 hours Description unavailable.
_sw_tld_check session Description unavailable.
undefined never Description unavailable.
loglevel never Description unavailable.
tt_webid_v2 1 year Description unavailable.
tt_webid 1 year Description unavailable.
ttwid 1 year Description unavailable.
s_v_web_id session Description unavailable.
MONITOR_WEB_ID 3 months Description unavailable.
_pnvl 27 years 4 months 15 days Description unavailable.
pushly.user_puuid 27 years 4 months 15 days Description unavailable.
_pndnt 27 years 4 months 15 days Description unavailable.
Performance
AWSELBCORS 5 minutes This cookie is used for load balancing, inorder to optimize the service. It also stores the information regarding which server cluster is serving the visitor.
xid session This cookie is used to remember the user’s personal account information, such as their name, address and order history as well as the contents of their basket, comparison search, and wishlist. It only lasts until the end of the visitor’s session.


Monetizer101.com
Cookie Duration Description
Necessary
PHPSESSID session This cookie is native to PHP applications. The cookie is used to store and identify a users’ unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
cookielawinfo-checkbox-advertisement 1 year Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the “Advertisement” category
viewed_cookie_policy 11 months The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
cookielawinfo-checkbox-necessary 11 months This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category “Necessary”.
cookielawinfo-checkbox-functional 11 months The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category “Functional”.
cookielawinfo-checkbox-performance 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category “Performance”.
cookielawinfo-checkbox-analytics 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category “Analytics”.
cookielawinfo-checkbox-others 11 months This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category “Other.