//Signal dashboards deliver key performance and attention data, so publishers can optimize ad strategy, maximize inventory value and drive more revenue. […]
Get the Insights You Need with //Signal

//Signal dashboards deliver key performance and attention data, so publishers can optimize ad strategy, maximize inventory value and drive more revenue. […]
Smart publishers spend significant time and effort working to improve their audience engagement. They know that engaged readers are more likely to become repeat visitors — and over time, repeat visitors who trust your content are more likely to take an action that generates revenue, like clicking an ad or affiliate link. Publishers who have […]
New Sovrn ebook helps publishers leverage deep, proprietary insights about their readers, broadcast the value of their audiences to advertisers, and drive more revenue. […]
//Advertising provides everything you need to build and optimize your ad program. To improve your chances of being approved, we’ve compiled this list of tips and recommendations. […]
Sovrn’s engaged time can measure not only when an ad has the chance to be seen, but also when a person is actively engaged with the content. The ability to analyze and act on user engagement is the foundation of our data product, Sovrn //Signal. […]
Sovrn //Advertising Exchange provides everything you need to connect with advertisers, set pricing for your valuable inventory, and maximize your ad revenue. […]
Sovrn takes ad quality seriously and strives to provide publishers with a clean ad experience. […]
Learn the difference between programmatic and direct advertising, and how they fit in your monetization strategy. […]
Sovrn Ad Management takes the complexity out of ad ops and lets you earn more and keep more ad revenue. […]
Despite the variety of monetization options available today, advertising remains an incredibly important revenue generator for most publishers. […]
Many of our developing publishers use Sovrn along with Google AdSense to jump-start their advertising income. Here’s a sneak peek into how two of our publishers, PTZtv and Fae’s Twist & Tango, are using Sovrn and AdSense together to maximize ad revenue. PTZtv PTZtv relied solely on AdSense for their programmatic advertising income. Over time […]