Malvertising Sucks, Clean Ads Rule

Tools & Tech

Publishing is hard enough without things like malware and auto-redirects. It’s complete BS that publishers even have to deal with […]

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Strategies to Improve Revenue & User Experience with Emry Downinghall

Analytics & Reporting

In this interview, we discuss strategies to improve revenue and user experience with Emry Downinghall, VP of Advertising at StudyBreak Media & Chegg. Thanks […]

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Monetization Strategies & Ad Quality with Curiosity Media

Analytics & Reporting

In this interview, we talk to Chris Cummings, CEO of Curiosity Media and Mike Miller, Director of Revenue and Analytics […]

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January Strategies for Programmatic Advertising

Tools & Tech

Historically, the industry has seen increases in programmatic advertising spend during Q4, especially around the holidays. As a publisher, this […]

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Under the Hood: Livingly Media’s Approach to Header Bidding

Header Bidding

A Partner-Agnostic Solution Livingly Media owns and operates four well-known online brands: their flagship lifestyle website, Livingly.com; entertainment news site, […]

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What is Header Bidding?

Header Bidding

The question on everyone’s lips this year is “what is header bidding?” Header bidding is a huge advance for programmatic […]

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Under the Hood: Study Break Media’s Header Bidding Implementation

Header Bidding

Study Break Media (recently acquired by Chegg) reaches 85% of students in the United States through their sites EasyBib, CitationMachine, BibMe […]

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Why is Proof of a Direct Publisher Relationship Necessary?

Tools & Tech

Proof of direct publisher relationships allows Sovrn to ensure the strength of our network. These direct relationships help us provide […]

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#asksovrn Episode #3: What Mobile Ad Sizes do Best?

Mobile

  Happy Friday! Here’s the third episode of #asksovrn. In this episode, we answer “What mobile ad sizes do best?” #QOTD – […]

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Blogger Tip: How to Organize Your Ad Stack

Tools & Tech

Leveraging Scale After speaking with a lot of publishers about ad stack optimization strategies, we realized that a lot of […]

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