Sovrn Attains ‘Certified Against Malware’ Seal

Analytics & Reporting

This week, Sovrn is proud to have been awarded a ‘Certified Against Malware’ Seal by the Trustworthy Accountability Group (TAG), […]

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Coalition for Better Ads: Making Online Ads Better for Everyone

Media

Sovrn is proud to be a member of the Coalition for Better Ads, alongside some of the most influential names […]

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Our Commitment to Independent Publishers

Analytics & Reporting

It’s tough being an independent publisher and content creator. The dynamics of Adtech, Data Management, Header Bidding, Yield Optimization, Viewability, […]

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56% Revenue Uplift 100% Wins Drum Award

Analytics & Reporting

  Sovrn recently won Best Overall Technology for Programmatic Trading’ at The Drum Digital Trading Awards 2017 in London.  Beating […]

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Significant upgrade to the Sovrn platform improves performance, reliability and revenue.

Analytics & Reporting

With a portfolio of sites nearing 100,000, which reach around 1 billion unique Internet users per month (that’s 1/3rd of […]

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Sovrn wins ‘Best Overall Technology for Programmatic Trading’ at The Drum Digital Trading Awards

Tools & Tech

We are proud to have won ‘Best Overall Technology for Programmatic Trading’ at The Drum Digital Trading Awards 2017 in […]

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How to Promote Your WordPress Blog Using Workbench

Tools & Tech

Sovrn’s new Workbench plugin for WordPress speeds up your workflow for formatting, distributing and promoting your blog articles so you […]

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New Content Publishing Tools: Workbench

Tools & Tech

There’s no doubt that the mobile revolution is shaking up online publishing, and more specifically, the way users are discovering […]

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Troubleshooting Bad Ads

Tools & Tech

There is a lot that can go wrong for a website. One of the most pressing issues we deal with […]

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Malvertising Sucks, Clean Ads Rule

Tools & Tech

Publishing is hard enough without things like malware and auto-redirects. It’s complete BS that publishers even have to deal with […]

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OnScroll FAQs

Tools & Tech

Top FAQs What is OnScroll? OnScroll is a product that allows you harness the power of your engaged readers through […]

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Ancient History Encyclopedia Grows Revenue by 26% with OnScroll

Tools & Tech

Ancient History Encyclopedia is the world’s most-read history encyclopedia. Their mission is to improve history education worldwide by creating the […]

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Wading into the Blocked Web

Tools & Tech

Optimal has been acquired by Sovrn. Please read post from Sovrn’s CEO, Walter Knapp, for more information. Post from Walter […]

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Wading into the Blocked Web

Tools & Tech

If you think this is just about Ad Blocking, you’re missing the point Through time, and across cultures, stories are […]

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Monetization Strategies & Ad Quality with Curiosity Media

Analytics & Reporting

In this interview, we talk to Chris Cummings, CEO of Curiosity Media and Mike Miller, Director of Revenue and Analytics […]

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Popping the Question: 7 Ways to Grow Your Newsletter List

Tools & Tech

Let’s face it, building your newsletter list can be tough. There are many different ways to do so, but they […]

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AdTech Projections for 2017: An Interview With Gavin Dunaway, Editorial Director at Admonsters

Header Bidding

In this interview, we talk with Gavin Dunaway, Editorial Director at AdMonsters. Gavin has an infectious passion and deep knowledge […]

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January Strategies for Programmatic Advertising

Tools & Tech

Historically, the industry has seen increases in programmatic advertising spend during Q4, especially around the holidays. As a publisher, this […]

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15 Essential WordPress Plugins for Bloggers

Tools & Tech

WordPress is a fantastic platform on which to host your blog or website. But it’s not a perfect out-of-the-box solution; […]

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Watchers on the Wall Doubles Revenue with Sovrn

Tools & Tech

Watchers on the Wall, a prominent Game of Thrones news site, has nearly doubled their advertising revenue since working with […]

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How Our Publishers Are Using Sovrn and Google AdSense Together

Tools & Tech

Many of our developing publishers use Sovrn along with Google AdSense to jump-start their advertising income. Here’s a sneak peek […]

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How to Create and Install Ad Tags in Meridian

Tools & Tech

Here’s a quick step-by-step guide on how to create and install ad tags in Meridian. Let’s get started! 1. Sign […]

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What Is an Ad Server?

Tools & Tech

As an online publisher, running ads is probably one of the main ways you monetize your website. However, putting ads […]

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6 Common DFP Pitfalls to Watch Out For

Monetization

By now, you’re probably aware of the benefits of using DFP, Google’s ad server for publishers. DFP offers more flexibility, can […]

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5 Ways for Publishers to Get Retargeting Right

Tools & Tech

As a relatively new technology, site retargeting–the practice of serving targeted display ads to people who have previously visited your […]

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Tips for Formatting the Perfect Blog Post

Tools & Tech

I bet you write some pretty awesome content on your blog. However, you may be wondering why your readers are […]

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What’s the Difference Between Asynchronous and Synchronous Ad Tags?

Monetization

If you’re a blogger or professional publisher monetizing your site through some form of display advertising, you’ve more than likely […]

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Sovrn Playlists

Media

Keep inspired and humming all day with our handpicked mixes. Come back each month for new playlists created by the […]

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How to Install Sovrn Ad Tags on a WordPress Site

Tools & Tech

Follow these steps to properly install your Sovrn ad tags on your WordPress website. Please note that if the code […]

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Announcing the sovrn Affiliate Program, sovrn Ambassadors

Tools & Tech

Our goal at sovrn is to empower independent publishers and help them diversify their income. Which is why we’re excited […]

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What Is the Difference between Direct and Programmatic Sales?

Monetization

Direct sales and programmatic sales are often discussed as competing functions within the publisher business model. However, the two channels […]

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Announcing SSL Advertising Solutions for Publishers Choosing Encryption

Monetization

What you need to know about SSL Secure Sockets Layer (SSL) is the standard security protocol for establishing an encrypted […]

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Why is Proof of a Direct Publisher Relationship Necessary?

Tools & Tech

Proof of direct publisher relationships allows Sovrn to ensure the strength of our network. These direct relationships help us provide […]

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